The Agitator

AUGUST 25, 2014

But in a recent excerpt from his new book, The Money-Raising Nonprofit Brand (see, I flogged it), he argues that one of the six signs of a well-run nonprofit is that it has no marketing department. Jeff argues: “…the very existence of a marketing department lets everyone else in the organization off the hook.

Marketing 97

Marketing Marketing Nonprofit Management Management 97

Selfish Giving

AUGUST 16, 2012

She writes about nonprofit and public sector topics relevant to Villanova University’s Master of Public Administration degree. The areas covered in the MPA curriculum help improve nonprofit management. Teenagers can be pretty apathetic. Adults may blame it on the technology that.

Public and Nonprofit Management 236

Public and Nonprofit Management Universities Marketing Marketing 236

The Agitator

NOVEMBER 12, 2013

With November almost half gone, there’s not much we can timely advise regarding your year-end marketing/fundraising program. Acquisition communications direct marketing Don''t Miss these Posts fundraising marketing metrics media usage nonprofit management nonprofits online fundraising social networking premium'

Marketing 84

Marketing Marketing Nonprofit Management Management 84

Marketing for the Modern Nonprofit

SEPTEMBER 7, 2023

Sabrina is a certified consultant, coach, & facilitator that helps small nonprofit Staff & Board build relationships that convert into more donations. She has over 25 years of experience in nonprofit management, fundraising, and leadership. She has facilitated numerous workshops with hundreds of nonprofit professionals.

Nonprofit Management 62

Nonprofit Management Health Leadership Management 62

NonProfit Quarterly

FEBRUARY 13, 2024

Image credit: Ahmad Odeh on Unsplash In this interview, the CEO of a California-based CDFI offers her observations on what her work as a theater director has taught her about nonprofit management. A big part of business planning is market analysis. This interview has been edited for clarity and length. Or has the same mission?

Nonprofit Management 103

Nonprofit Management Management Sociology Collaborations 103

Nonprofit Marketing Insights by GlobalOwls

APRIL 3, 2024

However, nonprofits have one thing in common: slim budgets and scarce resources. million nonprofits, 1 million have annual revenues under $50,000, which must be used on supplies, fundraising, paid staff salaries, and marketing. Of those 1.5

Non-Profits 52

Non-Profits Management Homelessness Activism 52

Nonprofit Tech for Good

MAY 5, 2022

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . If your nonprofit doesn’t do this kind of record-keeping and analysis, the good news is that it is never too late to start! How to Best Illustrate ROI.

Nonprofits 136

Nonprofits Management Nonprofit Management Activism 136

The Agitator

SEPTEMBER 21, 2010

Thanks to Joanne Fritz at About.com for alerting us to the latest report on cause marketing from Cone. Cause marketing is Cone’s specialty … they know their stuff. The 2010 Cone Cause Evolution Study notes that moms and Millenials (age 18-24) are the biggest believers in cause marketing.

Marketing 75

Marketing Marketing Nonprofit Management Management 75

Kivi's Nonprofit Communications Blog

JUNE 22, 2021

Back at the end of May, we shared a new quiz that helps you determine how in touch your management team is with the realities of modern nonprofit communications and marketing. Where are nonprofit managers doing the best with understanding nonprofit comms realities? Here it is if you want to take it.

Leadership 106

Leadership Nonprofits Management Nonprofit Management 106

The Agitator

AUGUST 30, 2010

I follow the articles of Kendall Allen, a marketing and digital media consultant who writes occasionally in Online Spin. In her latest article , she comments on some issues that drive commercial marketers nuts, and probably a lot of nonprofit marketers and fundraisers as well. Her four areas?

Marketing 60

Marketing Marketing Construction Retention 60

Marketing for the Modern Nonprofit

MAY 10, 2023

What do nonprofits often get wrong when collecting data? With 10 years of nonprofit management and 5 years of specialized Salesforce Administrator experience, Sarah leverages unprecedented knowledge of the hurdles nonprofits often face. What data should we collect?

Nonprofits 52

Nonprofits Management Nonprofit Management Marketing 52

The Agitator

MAY 23, 2018

This time, I’m going with a non-fundraising book: Hacking Marketing by Scott Brinker of Chief Marketing Technologist fame. The idea is how to take the lessons from the agile software development movement and apply them to more traditional marketing. Intimate customer tribes over impersonal mass markets.

Marketing 45

Marketing Marketing Participation and motivation Donor Motivation 45

Kivi's Nonprofit Communications Blog

FEBRUARY 2, 2023

We coach nonprofit communications staff on how to say No to work requests all the time (or not yet, or not until. You may think, “What’s wrong with executives and programmatic leaders setting communications and marketing priorities? we have a whole list of ways to say no. ) Comms is just a service!

Communication 80

Communication Management Nonprofit Management Marketing 80

EveryAction

NOVEMBER 27, 2018

We've searched far and wide for the best and brightest nonprofit conferences from all around the country! Nonprofit Management. Marketing & Communications. Nonprofit Technology, and more! Nonprofit Management / #AMI2019 / @NPL_Alliance. Nonprofit Management. Nonprofit Management.

Nonprofit governance and management 105

Nonprofit governance and management Public and Nonprofit Management Associations Finance 105

The Agitator

SEPTEMBER 1, 2010

Here is a terrific set of resources dealing with changing US ethnic/cultural demographics … and how marketers should adjust. At the DMA, level there will be 19 markets where the minority is the majority. The Ad Age article itself provides good context, but is made even more valuable by some of the resources it links to.

Marketing 58

Marketing Marketing Culture Nonprofit Management 58

The Agitator

OCTOBER 2, 2011

At first glance, this article from the McKinsey Quarterly — We’re all marketers now — might seem too ‘foreign’ to the experience of nonprofits and fundraisers to bother with. Digital engagement yields customer data by the terabytes per day for some marketers. But I urge you to read it.

Marketing 93

Marketing Marketing Retail Retention 93

The Agitator

AUGUST 19, 2009

Here are two recent articles from Marketing Daily describing the current state of play of cause marketing in the U.S. billion will be spent on cause marketing in 2009. Tags: Don't Miss these Posts branding cause marketing fundraising issue fundraising nonprofit management.

Marketing 53

Marketing Marketing Culture Nonprofit Management 53

NonProfit Leadership Alliance

OCTOBER 18, 2023

The CNP program’s curriculum ensures that these leaders are well-versed in nonprofit management, leadership, financial stewardship, marketing, fundraising, and the latest trends shaping the sector. Effective leadership is crucial for these organizations to thrive and continue to serve their communities.

Nonprofit governance and management 98

Nonprofit governance and management Nonprofit Leadership Leadership Foundations 98

The Agitator

OCTOBER 2, 2011

At first glance, this article from the McKinsey Quarterly — We’re all marketers now — might seem too ‘foreign’ to the experience of nonprofits and fundraisers to bother with. Digital engagement yields customer data by the terabytes per day for some marketers. But I urge you to read it.

Marketing 93

Marketing Marketing Retail Retention 93

The Agitator

NOVEMBER 16, 2010

Cause marketing is an arrow in the quiver that most nonprofits should be exploring, but it involves more than just looking for cash. Tags: Don't Miss these Posts cause marketing charities fundraising loyalty nonprofit management nonprofits.

Marketing 66

Marketing Marketing Nonprofit Management Associations 66

The Agitator

MARCH 19, 2010

Tags: Don't Miss these Posts charities donor retention fundraising legacy marketing loyalty nonprofit management nonprofits planned giving.

Marketing 66

Marketing Marketing Retention Nonprofit Management 66

Affnetz

AUGUST 7, 2023

A lot of recent software options include functions like accounting, marketing, timely reports, donor engagement and so much more. Nonprofit professionals are often subject to the task of maximizing revenue with very few resources. In order to take advantage of a good Nonprofit CRM software, you do not necessarily need a large budget.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Nonprofits Management Collaborations 52

Kivi's Nonprofit Communications Blog

APRIL 8, 2011

A new book called Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals ( pre-order from Amazon ) will be available in May. Think of it as a handbook for the busy nonprofit professional. A short post on a big truth. Talk with you next week! Get Your Annual Pass Now.

Marketing 71

Marketing Marketing Finance Nonprofits 71

Get Fully Funded

MARCH 8, 2023

As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Direct donors to digital resources An essential part of implementing an omnichannel marketing strategy is motivating donors to engage with marketing across different channels.

Fundraising 75

Fundraising Fundraising Advertising Communication 75

The Agitator

JULY 15, 2014

Because it’s simply too easy to make excuses and simply say “we’re using best practices” and “we’re doing as well, or even better than everyone else” Contributing to the problem is a shortage of rigorously and empirically analyzed ‘best practices’, accountability fundraising higher ed marketing marketing metrics nonprofit management (..)

Fundraising 103

Fundraising Fundraising Nonprofit Management Management 103

Kivi's Nonprofit Communications Blog

AUGUST 31, 2011

I’m hosting this month’s Nonprofit Blog Carnival , where the theme is quirky, kooky, and off-beat nonprofit marketing and fundraising ideas. If I had to pick one subsector of the nonprofit world that does some really creative marketing, I’d have to pick local animal shelters and humane societies.

Marketing 86

Marketing Marketing Non-Profits Fundraising 86

The Agitator

FEBRUARY 13, 2011

Integrated marketing. Here’s a definition offered by Convio’s Chief Technology Officer, Dave Hart: “In the nonprofit world, true integrated marketing is centered around the concept of having a comprehensive view of the constituent. Is integrated marketing worth the effort? But exactly what do we mean?

Marketing 82

Marketing Marketing Technology Values 82

NonProfit Hub

SEPTEMBER 1, 2020

SEO reputation management strategies aim to paint a positive picture of your brand in the search results by creating positive content and drowning out negative content so that your brand can stand out from your competitors. Nonprofit organizations and SEO Reputation. He is especially interested in marketing, blogging, and IT.

Management 85

Management Public and Nonprofit Management Nonprofits Nonprofit Management 85

Kivi's Nonprofit Communications Blog

JUNE 10, 2011

Nancy and I will be together in Seattle on Thursday next week for the Total Focus Nonprofit Marketing Plan Workshop. Ever wish you could find answers from nonprofit experts right when you needed them most (like in a meeting that’s dragging on forever?) We still have a handful of seats left, and registration closes Monday.

Marketing 71

Marketing Marketing Nonprofits Management 71

The Agitator

APRIL 19, 2012

’ principles of direct marketing from copywriter Dean Rieck via DirectMarketingIQ. Marketing begins and ends with the product. Make sure you’re doing direct marketing. Nonprofits don’t have as much scope for the ‘Money back guarantee’ type sweetener. Dean explains what he means in each case.

Marketing 77

Marketing Marketing Production Fundraising 77

The Agitator

MARCH 6, 2012

Here’s your chance to strengthen your nonprofit fundraising results with tested strategies shared by 219 of your peers around the world. Download your free copy of The Nonprofit Marketing Wisdom Guide to capitalize on their smarts, effort and experiences for your organization.

Marketing 80

Marketing Marketing Nonprofits Fundraising 80

MNA Association

JANUARY 22, 2024

This policy defines MNA’s salary bands by position using benchmarks from market data, details the parameters and process for raises, promotions and adjustments to salary bands, and clarifies the process for any ancillary compensation, such as bonuses. Using their model and process, we were able to define pay bands by type of position (e.g.

Race and Ethnicity 52

Race and Ethnicity Associations Values Culture 52

Candid

JANUARY 11, 2023

Whether you are looking to build upon your fundraising prowess, elevate your digital marketing-driven donation game, or become an expert grant writer, check out these nonprofit books to help you achieve success in 2023. . Please visit this knowledge base article, How can I access Candid’s eBook collection? ,

Public and Nonprofit Management 111

Public and Nonprofit Management Culture Non-Profits Energy 111

Elevation

MAY 5, 2022

From socializing with people to researching topics we’re curious about, technology has transformed the way we live our daily lives, and nonprofit management is no exception.

Technology 73

Technology Nonprofits Nonprofit Management Management 73

The Agitator

APRIL 13, 2014

Don''t Miss these Posts donor retention fundraising loyalty marketing metrics nonprofit management You Deserve a Raise premium' Check out Grizzard’s data … If this chart doesn’t tell it all and motivate you to tighten up your acknowledgement process, I.

Retention 105

Retention Fundraising Fundraising Nonprofit Management 105

The Agitator

JANUARY 7, 2015

Rob Mitchell, Fundraising analytics / data Nonprofit management Online fundraising and marketing Research premium' And that, in the U.S. at least, donors want to make gifts they can deduct on their upcoming tax returns. The facts simply do not support this myth and the assumptions behind it.

Nonprofit Management 92

Nonprofit Management Management Marketing Marketing 92

The Agitator

JULY 14, 2014

Acquisition fundraising marketing metrics nonprofit management You Deserve a Raise premium' The first of the Easy Excuses arises from benchmarking. The fundraiser tells the CEO or the board, “Well, our giving increased this year by 3% and that’s more than the.

Nonprofit Management 97

Nonprofit Management Production Management Marketing 97