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As a nonprofit professional, you understand that investing in your staff is the best way to develop your organization. While some skills are innate, many nonprofitmanagement skills can be taught. That makes it a critical investment for any nonprofit looking to achieve long-term success.
Peer-to-peer fundraising is a powerful approach for nonprofits. For inspiration, take a look at examples of creative and successful peer-to-peer fundraising campaigns from other nonprofits. Make the most of your participant portal. It gets your constituents more involved with supporting your organization. Level up your emails.
For the nonprofit sector in particular, this can be key to resolving issues and creating more inclusive, fair, and effective systems through transparent decision-making. In other situations, the honest brokerage approach relates more to managing social relationships and divergent interests in evolving discussions.
That’s about how many nonprofits have no members of color on their boards (BoardSource). Yet, diverse boards are essential to strengthen nonprofits and communities. So, what can be done to solve for such a significant gap between what is and what should be in the nonprofit sector?
Connecting with new donors is crucial to growing your nonprofits supporter base and ultimately raising more for your cause. – Source New donors invigorate your nonprofit with a fresh wave of funding and engagement. – Source New donors invigorate your nonprofit with a fresh wave of funding and engagement.
As I’ve been writing my new book on content marketing for nonprofits, I’ve tried to keep in mind the different stages that nonprofits go through as their communications and marketing programs mature. When asked to identify their target audience, they’ll usually respond with “the general public” or “everyone.”
Tina James Senior Manager of Corporate Social Responsibility, Florida Blue Tina James, the senior manager of corporate social responsibility at Florida Blue, is one of 20 outstanding professionals of color selected to participate in the Nonprofit Leadership Center’s 2023 Advancing Racial Equity on Nonprofit Boards Fellowship.
When I sat in a room of public relations officers for colleges and universities and suggested that, in certain situations, they might want to let their students know about events happening on a rival campus across town, they all looked at me like I was a complete idiot. OK, that’s a little harsh, but some of you need a wake-up call.
We’ve talked to lots of nonprofits about how their editorial calendars develop over time, and we’ve identified three major drivers behind them. These drivers are not actual people, but rather how your nonprofit approaches its mission and, in turn, how that affects your communications. The Doing Driver. The Thinking Driver.
In addition to raising necessary funds for your cause, you might host a fundraiser to accomplish the following goals: Raise awareness and educate the public about issues related to animal rights. Animal yoga: Host an animal-themed yoga fundraiser in a local park where participants can exercise with animals eligible for adoption.
/ By Bala Guntipalli Introduction: When it comes to nonprofit fundraising, it’s not just about getting new donors. This metric holds the key to sustainable growth and impact for nonprofits. Understanding and implementing these practices can help nonprofits boost their fundraising efforts and ensure long-term success.
The 2019 Nonprofit Communications Trends Report found that the most successful nonprofit communicators were putting significantly more emphasis on content marketing than less effective organizations. For the most effective nonprofits, 24% consider content marketing an essential strategy, with only 5% saying it’s a low priority.
But one of the most prevalent has been staying motivated at work. We’re going to have to teach ourselves and our teams how to stay productive and motivated , even when we can’t be there face-to-face. . I had the opportunity to talk to Wendy Van DeLaCastro, the president of the Foundation for Lincoln Public Schools in Lincoln, Nebraska.
The Nonprofit Content Marketing Cookbook: Your Guide to Creating and Curating Content that Educates, Motivates and Inspires will be released later this month. I’ve heard from so many of you who are excited about all of the different ways that you can directly reach your participants and supporters now, both offline and online.
In the world of nonprofit professionals, there are those whose stories inspire, uplift, and ignite a passion for positive change. Ashley Baker, CNP ( Certified Nonprofit Professional ), is one of these individuals. A Bold Move Ashley’s path to the nonprofit sector was a winding one.
On Tuesday, I shared a Theory of Change for nonprofit marketing. For example, what is “content marketing” and why should nonprofits shift toward it? Creating and sharing communications that are truly relevant and valuable to others outside your organization will require a major transformation within many nonprofits.
As a dedicated nonprofit professional, you understand the critical role of continuous learning in the field. The nonprofit sector is dynamic, shaped by technological advancements, ever-evolving trends, and shifts in marketing and public relations strategies. This is where nonprofit professional development comes in.
Emergency Assistance & Case Management: Financial and resource support for crises. Public Health & Emergency Preparedness: Addressing community health and safety. Enhance board expansion, participation and training. Ensure adherence to nonprofit regulations and best practices.
Nonprofit Recruiting Tips to Attract Top Talents in 2025 Having the right people on board means the world. See how your nonprofit can attract top talent and grow together. alone participated in some kind of volunteering job making it a 25% of the country’s population. In fact, between 2014 and 2015, 62.8
As a nonprofit professional, you understand the challenges of managing a robust volunteer program. A strong management strategy can combat these issues and make your volunteer program a more positive and productive experience. Invest in volunteer management software. Offer positive, engaging experiences.
When reading feedback about your onboarding practices, focus on these areas: Clear Expectations: Volunteers should have a detailed overview of their roles, responsibilities, and any objectives associated with their participation. They should also understand your nonprofits mission and the campaigns purpose. 10 per hour).
By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Explain your motivation. Email #1: Introduce the Campaign. Provide all of the details.
By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. So much so that online revenue in the nonprofit sector grew by 32 percent in 2020. That’s why video engagement is quickly coming to the forefront of nonprofits’ digital strategies.
Nonprofits step up to defend data equity The good news is that more nonprofits are stepping up to protect data equity. Their participation helps ensure the issues we raise are addressed and not ignored. As long as we can stay independent in our work and its outcomes, we benefit from industry support.
Donors combined contributions to relieve over $15 billion dollars in medical debt for almost 10 million people living in the United States, facilitated by a nonprofit called Undue Medical Debt. Another example is The Carbon Collective , creator of an equity fund that invests in publicly traded companies addressing climate change.
By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Be thoughtful about your campaign pages, goals, and timeline.
Nonprofit boards are technically the most powerful entity within a nonprofit. However, too many nonprofit boards and board members don’t fully understand their core responsibilities. Despite how many nonprofit boards are struggling, board leadership and management does not have to be complicated.
During this period of social distancing, it’s been especially hard for nonprofits like yours to communicate and feel connected to your donors. Luckily, the pandemic brought about more effective technology, providing your nonprofit with new ways of doing things, and you can leverage these tools in your virtual donor appreciation efforts.
By Olga Moshinsky Woltman “The growth mindset is based on the belief that your basic qualities are things you can cultivate through your efforts.” – Carol Dweck It is a truth universally acknowledged that employees who are motivated to continuously learn and grow will be the ones to take on new challenges, innovate, and problem-solve.
By Lyn Chamberlin , President at Lyn Chamberlin Leadership – an award-winning nonprofit brand strategist who works with organizations and successful women to create transformative brand narratives. Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners.
7 Omnichannel Customer Engagement Strategies for Nonprofit Organizations When it comes to nonprofits, engagement is the lifeblood that fuels volunteer participation, donations, and advocacy work. Chapters Why being omnichannel is important? This digital shift was accelerated further by COVID-19.
Making a little progress every day is really important to staying motivated and happy in your work. But when you feel like you are getting pulled in a hundred different directions, as many nonprofit communicators are, that can be tough. Actively Manage Your Decision Points. ” Here are 5 I like.
Nonprofit fraud makes for great headlines— like the Minnesota nonprofit Feeding Our Future accused this year of squandering $48 million of federal funding on luxurious trips, fancy mansions, and other personal costs. . According to The New York Times , the value of nonprofit fraud is approximately $40-50 Billion each year.
In doing so, my job is to write and design to connect and motivate my audience: be it to volunteer, donate, sign a petition, engage, et cetera. is a philosophical approach in which community members actively participate in highlighting and addressing issues that matter to them. Do not create for the community. Community-based… . …is
After 30 years in nonprofit leadership, I’ve come to believe that there is one key skill that can boost your personal and professional success. Even though we don’t talk about it much in the nonprofit sector, fundraisers also require an entrepreneurial mindset. This requires prioritization, management, and dependability.
There’s strong competition among nonprofit organizations when it comes to fundraising in the U.S. million tax-exempt nonprofit organizations , and many have to compete for the attention of the public and donations. This proactive approach is often used in infomercials, motivating the audience to buy products again.
Manifesting Love by **DALL-E 3/ **openai.com/dalle Editors note: This piece is from Nonprofit Quarterly Magazine s winter 2024 issue, Health Justice in the Digital Age: Can We Harness AI for Good? 13 This secrecy prevents public oversight, leaving communities vulnerable to unchecked biases that reinforce systemic inequities.
Some years ago, we participated in an activity aimed at raising awareness of gender bias among hiring managers. Thirty people attended, including managers and members of an academic gender committee we were on. Innovation thus becomes a powerful tool driven by the intellectual participation of women from diverse contexts.
It’s simple—online giving rose from almost 8% of total giving in 2022 to over 12% in 2023 for the average nonprofit. To ensure your website is poised to capture this valuable giving stream, it must be optimized to facilitate the donor journey: the path your donors follow to decide if and how they want to support your nonprofit.
By Sida Ly-Xiong After completing a leadership fellowship program for women of color, a program participant accepted a position as director of citizen engagement and education at a state public health agency in the United States.
Good writing, and I mean good writing, should be a top priority at your nonprofit because good writing is a tool of tremendous power, influence, and leverage. A motivating flyer could inspire dozens of people to volunteer for your new program, and a persuasive letter to a senator might inspire new legislation.
But if you’ve never heard of Bloomerang besides our webinars, Bloomerang is a provider of donor management software. You’re teaching grant writing and doing board development and super involved in the nonprofit community there. I do run the Cal State East Bay NonprofitManagement Certificate Program.
The complex is modest, but it houses an estimated 27 primarily immigrant-led small businesses and nonprofits. A nonprofit, the East Portland Community Investment Trust , serves as the owner and lead manager and developer of the property, and for a monthly subscription fee of $10 to $100, nearby residents can become owners themselves.
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Artificial intelligence is simplifying the nonprofit slog work that ties up enormous banks of time and resources. Please cite sources.”
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