Nonprofit Tech for Good

FEBRUARY 25, 2023

64% to 3% per month , depending upon the platform. If we moved the icons higher in our newsletter, the click-through rate would increase, but the featured content in our newsletter takes precedence over the desire to convert email subscribers into social media followers. 1) Feature social media icons on your website.

Nonprofits 139

Nonprofits Foundations Marketing Marketing 139

Selfish Giving

JUNE 14, 2023

Maybe instead of counting meetings and deals closed, you'll have to settle for the number of new subscribers to your corporate partnership newsletter. Corporate Partnerships, Operation Smile , Remote 3. I'm a new subscriber. Question: Are you tracking the right activities that are the current best indicators of success? ?

Retail 130

Retail Activism Leadership Education 130

Nonprofit Tech for Good

FEBRUARY 17, 2014

Not responsive, one narrow column, large photos and font, and large, colorful, tappable call-to-action buttons. Wildlife Alliance: One-Column Responsive Design. Simple, large banner, large font, and large tappable “Donate” button. Mercy Corps: Two-Column Responsive Design. call-to-action buttons.

Nonprofits 93

Nonprofits Communication Fundraising Fundraising 93

Nonprofit Megaphone

DECEMBER 1, 2023

If used successfully, email campaigns can be instrumental in helping to build an awareness of your organization’s brand, solicit donations, inform subscribers of upcoming events and opportunities to get involved, and more. Here, we’ve compiled a list of simple strategies for how to increase email subscribers : 1.

Public and Nonprofit Management 98

Public and Nonprofit Management Retention Marketing Marketing 98

Selfish Giving

NOVEMBER 29, 2023

I'm a subscriber to this publication and am "gifting" you this article.) "Not Director of Corporate Engagement, Asian American Foundation , NYC ($175k) 3. The Salvation Army's annual red kettle campaign officially kicked off on Thanksgiving. But it's not from a lack of trying.? (? = The QR codes are a nice touch! Cool Jobs in Cause 1.

Homelessness 130

Homelessness Public and Nonprofit Management Environmental Finance 130

Selfish Giving

NOVEMBER 24, 2021

My email service provider (ESP) is ConvertKit and it gives me the option to resend my newsletter to subscribers that didn't open it on Wednesday. I keep my list around 3,000 subscribers. I only want subscribers who are active readers. Officer, Gifts in Kind, International Rescue Committee , NYC 3. Marketing Your Cause 1.

Public and Nonprofit Management 162

Public and Nonprofit Management Marketing Marketing Fundraising 162

Selfish Giving

MARCH 15, 2023

Very helpful article if your nonprofit is on Instagram and you want to move followers to subscribers (which you should!) ? Yellowstone began supporting NPCA in 2018, donating $1.00 for every bottle of Yellowstone Select Bourbon sold - up to $30,000 each year. To date, Yellowstone has donated more than $495,000 to NPCA. Not really. Destroy it?

Marketing 130

Marketing Marketing Recruitment Universities 130

Selfish Giving

APRIL 20, 2022

weekly, bi-monthly, monthly) you have to stick with it if your goal is to build a reading habit with your subscribers. Are you regularly cleaning your list and removing bad emails and inactive subscribers? A couple days later send it out again, but only to subscribers that didn't open the first newsletter. Cool Jobs in Cause 1.

Public and Nonprofit Management 130

Public and Nonprofit Management Food Management Values 130

Selfish Giving

MAY 19, 2021

How to get to know your email subscribers. Corporate Partnerships Director, City Year , Philadelphia ($77k - $95k) 3. Nostalgia marketing is hot right now. That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! A great mix of old and new in this program. They work! ?? Cool Jobs in Cause 1.

Children 227

Children Food Associations Management 227

Selfish Giving

FEBRUARY 28, 2024

Director, Corporate Partnerships, ZERO Prostate Cancer , Remote 3. I subscribe to this publication and am "gifting" you the article.) .: Through various initiatives and partnerships, they've supported environmental conservation and other causes. Three ways to tell if your partnership is on shaky grounds. Brain Food 1.

Charitable Organizations 130

Charitable Organizations Environmental Food Values 130

Selfish Giving

NOVEMBER 24, 2021

My email service provider (ESP) is ConvertKit and it gives me the option to resend my newsletter to subscribers that didn't open it on Wednesday. I keep my list around 3,000 subscribers. I only want subscribers who are active readers. Officer, Gifts in Kind, International Rescue Committee , NYC 3. Marketing Your Cause 1.

Public and Nonprofit Management 130

Public and Nonprofit Management Marketing Marketing Fundraising 130

Selfish Giving

OCTOBER 11, 2023

I'm a subscriber and am "gifting" you the article) ? How to do cause marketing with a drive-thru coffee company. Does your partnership team have order takers AND salespeople ? It would be best if you had both. Good explanation here of the difference. This is interesting and is equally applicable to nonprofits. Cool Jobs in Cause 1.

Associations 130

Associations Food Values Management 130

Selfish Giving

OCTOBER 4, 2023

Still, starting with 3-5 case studies is always good so you have some options! ?? I'm a subscriber and am "gifting" you the article) 3. I particularly liked this case study on Anheuser-Busch. As I've said many times, you don't need to write case studies on every partnership - just the partnerships you want more of.

Fundraising 130

Fundraising Fundraising Food Associations 130

Selfish Giving

JANUARY 15, 2020

Click Rate is the percentage of subscribers who clicked on an article to read. Clicks is the total number of links that subscribers clicked on. I even added 73 new subscribers last week. Before the holiday vacation, I asked my subscribers if my newsletter looked as perfect when they received it as it did when I sent it.

Marketing 130

Marketing Marketing Food Management 130

Selfish Giving

MAY 6, 2020

In the first half of April, the cost of acquiring a newsletter subscriber through Facebook fell from 75 cents to 25 cents." SUBSCRIBE. They've also doubled down on promotions to attract new customers. Check out this interview Engage for Good's David Hessekiel did with Sunny Parr , Director, The Kroger Foundation. I love Oreos ! ??So

Healthcare 191

Healthcare Food Children Values 191

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 1, 2022

Make sure to give subscribers all the Ws (when, where, and why) details about the event in a way that makes it easy to read. Above all, make sure your call to action is bold and it stands out so that subscribers know exactly what you want them to do. The $29/month plan lets you have up to 2,500 subscribers.

Non-Profits 145

Non-Profits Marketing Marketing Nonprofits 145

Selfish Giving

SEPTEMBER 2, 2020

The Morning Brew newsletter just hit one million subscribers. Chief Marketing and Communications Officer, The Nature Conservancy , Arlington, VA or Remote 3. SUBSCRIBE. To show its unequivocal support for protests against racial injustice, this business looted its own store and gave the products to food pantries. Brain Food 1.

Retail 130

Retail Food Production Marketing 130

Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2024

Grow Your Email List Growing your subscriber base is a great way to give your business that extra boost and quickly. You should promote the option of subscribing to your email list with every piece of content that you post online so that you can attract more subscribers.

Production 52

Production Marketing Marketing Activism 52

Selfish Giving

JULY 14, 2021

Send your newsletter immediately after someone subscribes. Provide value immediately by sending new subscribers a sample issue.This sample issue will give them value immediately, let them know what to expect, and get them anticipating your next issue. Manager, Corporate Relations, Habitat for Humanity , NYC ($46k - $60k) 3.

Production 130

Production Marketing Marketing Food 130

Nonprofit Tech for Good

JUNE 1, 2021

By not using an email marketing service, your organization can not track open and engagement rates, segment your subscribers, or ensure that the opt-in is consensual. 2) 37% regularly delete unengaged email subscribers. If they can not, then those subscribers should be deleted to improve your open rate, thus email deliverability.

Marketing 133

Marketing Marketing Fundraising Fundraising 133

Pam Moore

APRIL 7, 2024

Subscribe to the series -> “Mind and Machine” and build Your Limitless Digital Mindset! Subscribe here-> Mind and Machine The series will include webinars, podcasts, free resources, events, special guests and more! Help they see and clearly understand the WHY AI and innovation matter for your team and your business.

Culture 78

Culture Technology Collaborations Education 78

Selfish Giving

AUGUST 30, 2023

Director, Cause Marketing & Partnership Development, Childhelp National Child Abuse Hotline , Scottsdale, AZ 3. I'm a subscriber and can "gift" you this article) "I don’t relish imagining the end of modern civilization. If I were Scooter Coffee, I'd be looking for a partner that could turn a good activation into a great activation.

Public and Nonprofit Management 130

Public and Nonprofit Management Associations Activism Food 130

Selfish Giving

OCTOBER 18, 2023

Image via winnifredxoxo on Flickr This month's thought-provoking article in the Harvard Business Review is titled 3 Ways to Determine What Your Customer Really Values. Let's change the title to 3 Ways to Determine What Your PARTNER Really Values and see what we can learn about corporate partnerships. ⚖️ Commoditized vs Customized.

Values 130

Values Marketing Marketing Production 130

Selfish Giving

JULY 20, 2022

I subscribe to around 100 newsletters. I used to subscribe to 200+, but that got way out of hand! Are you subscribed to their newsletter? The key is keeping these swipes in a place where you can actually find them when you need them. Finding Things to Swipe. Most of the things I find for my newsletter I get from ??.Yep,

Food 130

Food Marketing Marketing Management 130

Selfish Giving

APRIL 28, 2021

Just as you need a strategy for collecting emails, you also need one for dealing with inactive subscribers. Here's a 3-step strategy. ?? Community Relations Manager, KXTV (ABC10) , Sacramento, CA 3. The bottle includes a QR code so customers can nominate a restaurant to receive assistance.?? Marketing Your Cause 1. Brain Food 1.

Food 130

Food Foundations Associations Nonprofits 130

Selfish Giving

NOVEMBER 25, 2020

Megan Strand and I are back with another learning club discussion on Thursday, December 3 at 4pm EST. This time around, we'll tackle the complex topic of racial justice in corporate social impact efforts. IP's Youtube page - Mark's keystone content asset - has nearly 800,000 subscribers. SUBSCRIBE. Hairy topic, right?

Marketing 130

Marketing Marketing Production Food 130

NonProfit Leadership Center

FEBRUARY 6, 2024

Offer and Thank (Confirm the Relationship) With interest shown and a new audience member on your website, shift your focus to converting your viewer into an email subscriber. Express gratitude to your new subscriber for trusting you with their time and email address. Let your subscribers know you want to engage with them.

Values 52

Values Nonprofit Leadership Leadership Marketing 52

Selfish Giving

SEPTEMBER 27, 2023

I'm a subscriber and am "gifting" you the article.) Please conduct thorough research and develop a detailed guide with step-by-step instructions to assist readers in achieving [desired outcome] 3. Director, Corporate Giving, CDPHP , Albany, NY ($100k - $130k) 3. The truth is they can't. Let your kids write this on the walls.

Nonprofit Administration and Development 130

Nonprofit Administration and Development Fundraising Fundraising Production 130

Selfish Giving

SEPTEMBER 6, 2023

I'm a subscriber and am "gifting" you the article.) 3 is critical, especially if you email me about a partnership position. However, if you need ANYTHING over the next couple of weeks - questions or anything related to case studies, coaching, or consulting - don't hesitate to reply to this newsletter. Vivo per servire! (I Brain Food 1.

Marketing 130

Marketing Marketing Children Universities 130

Selfish Giving

JANUARY 11, 2023

Another email newsletter I subscribe to, Marketing Examined, always uses a ? Corporate Partnerships Project Manager, The Trevor Project , Remote ($75k - $90k) 3. = Giving I'm not alone in using an emoji identity. The popular Marketing Brew (part of Morning Brew ) always uses a ☕️ emoji in its subject line. emoji in its subject line.

Children 130

Children Food Health Associations 130

Selfish Giving

MAY 20, 2020

If you subscribe to my view that "Brands Command" you'll need to build an engaged audience to attract partners. SUBSCRIBE. This will require time, resources and staff. Still, you'll start with something you don't have with most companies: a connection. We need more icebergs ?? from companies and fewer buoys." Eager to start learning?

Retail 130

Retail Marketing Marketing Food 130

Selfish Giving

FEBRUARY 10, 2021

Newsletter subscriber and partnership manager Mackenzie Pelaez wrote: [In 2020] We recognized that there was a monumental shift in CSR with a more targeted focus on equity and how it impacts education. SUBSCRIBE. Check out how Out Teach updated its partnership materials for a Covid world. I'll let my friend Peter Panepento tell you.

Marketing 130

Marketing Marketing Education Education 130

Selfish Giving

JANUARY 8, 2020

But GIFs can be tricky because they are large files that don't always display quickly, which can leave subscribers frustrated. Development Manager, Urban Initiatives (Chicago) 3. SUBSCRIBE. Here are the top ten most-clicked posts from my 2019 newsletters. How Much Do Partnership Professionals Make in 2019? INFOGRAPHIC] 2.

Management 130

Management Marketing Marketing Law 130

Selfish Giving

FEBRUARY 27, 2019

Ideally, you should use a pop-up to collect emails so you can send subscribers email updates, newsletters, etc. But even if you don't plan on sending subscribers anything you should still have a pop-up. B2B Sales Executive, Gifts for Good (Los Angeles) 3. SUBSCRIBE. For the leads. This is double what they raised in 2017

Retail 189

Retail Foundations Food Associations 189

Kivi's Nonprofit Communications Blog

NOVEMBER 14, 2023

Ask them to post a comment, visit your web page, subscribe to your newsletter, RSVP for an event, etc. Guest posts can add a fresh voice to the mix, but make sure they are a good fit with your organization’s personality. Not including a call to action. Like most communications, you need to tell your blog readers to do something. Using jargon.

Communication 111

Communication Marketing Marketing Nonprofits 111

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 14, 2024

Subscriber Acquisition Cost (SAC) Subscriber Acquisition Cost (SAC) is another vital metric in email campaign analysis, which helps you understand the acquisition cost of a new customer. How to Calculate Subscriber Acquisition Cost? These elements collectively enhance subscriber engagement, driving clicks and conversions.

Law 52

Law Marketing Marketing Technology 52

Selfish Giving

NOVEMBER 9, 2022

Do you subscribe to Axios' Monthly Moves ? Senior Director, Corporate Partnerships, City Year , Philadelphia 3. Our friends at For Momentum have you covered. Four creative partnerships redefining cause marketing. It tracks the latest career news in the comms and media space. A good thing to keep an eye on for possible connections.

Curriculum and Teaching 130

Curriculum and Teaching Activism Agriculture Marketing 130