Selfish Giving

AUGUST 9, 2023

I recently downloaded the Association of Corporate Citizenship Professionals' 2023 Annual CSR Insights Survey. ✅ Environmental sustainability, K-12 education, and food insecurity are the top priority areas (Page 8). Marketing Your Cause 1. Marketers, share this 5-minute video with your boss. Brain Food 1.

Environmental 130

Environmental Public and Nonprofit Management Food Education 130

Selfish Giving

JANUARY 18, 2023

But some are attacking this cause marketing campaign for going too far and being too "woke." Marketing Your Cause 1. 25 nonprofit marketing statistics for 2023. Nonprofits could learn a thing or two from the NFL’s Helmets Off marketing strategy. Brain Food 1. The brown one is swapping stilettos for kitten heels.

Marketing 130

Marketing Marketing Law Governance 130

Selfish Giving

AUGUST 14, 2017

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods , you’re missing out. To provide some scale, Smithfield is one of the largest global food and consumer packed meats companies in the world, to the tune of $14 billion.

Food 113

Food Disaster Relief Public and Nonprofit Management Associations 113

Selfish Giving

SEPTEMBER 15, 2021

Really bad and tasteless cause marketing. Free Webinar: How the Arthritis Foundation created a winning employee engagement strategy that landed a Handful of partners in just a few minutes. Marketing Your Cause 1. Associate, Corporate Partnerships, Share Our Strength , Remote ($40k - $52k) 2. Brain Food 1.

Health 147

Health Marketing Marketing Recruitment 147

Selfish Giving

FEBRUARY 15, 2023

Denver Broncos quarterback Russell Wilson's Why Not You Foundation is in hot water after a story published in USA Today reported that only 25 cents of every dollar the foundation raised went to charitable activities. But how many Safeway shoppers will now pass on giving because of the association with Russell Wilson?

Altruism and Helping 130

Altruism and Helping Children Foundations Charitable Organizations 130

Selfish Giving

JANUARY 23, 2019

Streamline your marketing. For corporate outreach and development, I would focus on two things: email marketing and case studies. Reps from the Target Foundation have been calling Minnesota organizations it supports with news of some big changes. Marketing Your Cause. Cool Jobs in Cause Marketing** 1. Brain Food 1.

Foundations 150

Foundations Public and Nonprofit Management Philanthropy Food 150

Selfish Giving

MAY 19, 2021

Nostalgia marketing is hot right now. That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! Marketing Your Cause 1. Associate Director, New Business Development & Member Engagement, Center for Corporate Citizenship , Chestnut Hill, MA ($80k - $100k) 4. Brain Food 1.

Children 227

Children Food Associations Management 227

Selfish Giving

DECEMBER 16, 2020

Down Syndrome Association Q. High-purpose brands will double their market value more than 4X faster than low-purpose brands 2. When cause marketing is a partnership between big and small businesses. ?? Marketing Your Cause. File this under location-based cause marketing. Brain Food 1. They include: Q.

Non-Profits 130

Non-Profits Manufacturing Marketing Marketing 130

Selfish Giving

DECEMBER 2, 2020

Marketing Your Cause 1. Dairy Management , an American trade association, worked with four gamers to connect with Generation Z consumers on dairy farming. Associate Director, Corporate Partners, Forte Foundation , New York City 3. Brain Food 1. Your local sports teams have a Gen Z problem. Cool Jobs in Cause 1.

Marketing 204

Marketing Marketing Associations Management 204

Selfish Giving

MARCH 22, 2023

you'll raise more money from individuals and foundations! ? File this under how to do cause marketing with a restaurant chain using local influencers. The partnership is between Ohio-based Gold Star Chili and Freestore Food Bank in Cincinnati. Marketing Your Cause 1. In steps the fractional marketing director.

Food 147

Food Associations Management Activism 147

Selfish Giving

MARCH 9, 2022

Some restaurants, like Miami-based Pollo Tropical with 138 locations, are helping WCK with cause marketing programs. for sale at Food Lion supermarkets are a cause product. Just look at what one highly motivated store can do when the cause marketing stars ?????? Marketing Your Cause 1. Brain Food 1. A-mazing! ??

Production 130

Production Food Associations Philanthropy 130

NonProfit Quarterly

FEBRUARY 28, 2024

From vast riparian watersheds to fisheries to croplands, few corners of the nation’s ⎯ and the world’s ⎯ food systems have escaped the eyes of the Walton family. Now, they’re expanding their philanthropy to news organizations that report on food, agriculture, and the environment and, in turn, amplifying the family’s other efforts.

Public and Social Policy 113

Public and Social Policy Environmental Public and Nonprofit Management Philanthropy 113

Selfish Giving

SEPTEMBER 7, 2022

Marketing Your Cause 1. Associate Director, Corporate Relations, GO2 Foundation for Lung Cancer , Remote ($90k - $105k) 4. Brain Food 1. Partnership Notes 1. 25 hot retailers ?? to add to your prospect list. For Momentum has published a nice round-up of four back-to-school campaigns. Which is your fave? ??

Retail 241

Retail Fundraising Fundraising Food 241

Stanford Social Innovation Review

MAY 10, 2023

Nearly a quarter of Americans report experiencing regular food challenges, and more than 10 percent of US households are “food-insecure ,” meaning they lack access to enough food to support an active, healthy life for all household members on a daily basis.

Food 101

Food Nonprofit Administration and Development Governance Charitable Contribution 101

Selfish Giving

FEBRUARY 23, 2022

Stefanie is new to NatGeo , but previously spent eight years at the National Park Foundation creating mega partnerships with some of the biggest brands in America! Ninety percent of the profits will be donated to the Petfinder Foundation. Marketing Your Cause 1. Brain Food 1. Ask the Goddesses a Question - It's FREE ??

Philanthropy 130

Philanthropy Associations Foundations Management 130

Selfish Giving

MARCH 4, 2020

We are entering into a cause marketing promotion in which our charity will receive a portion of the proceeds from the sale of each Sellco widget. What provisions should be included in our cause marketing agreement? Marketing Your Cause 1. Does your nonprofit use phygital marketing ? Brain Food 1. Good work! ??

Marketing 130

Marketing Marketing Law Activism 130

Selfish Giving

JULY 12, 2023

Affiliation with a Storied and Reputable Organization: By partnering with Friends of Minuteman National Park, your company will be associated with a respected and esteemed organization. A good example of B2B cause marketing. Marketing Your Cause 1. Mary's Food Bank , Phoenix, AZ 4. Brain Food 1.

Production 130

Production Food Associations Education 130

Selfish Giving

APRIL 28, 2021

A sleek new aluminum bottle from Stella Artois will benefit The James Beard Foundation. Marketing Your Cause 1. Partnerships Associate, Breast Cancer Research Foundation , NYC 6. Brain Food 1. What should we tackle next on Cause Docs??? Take my 2-question survey. 2-Question Survey. ?? Partnership Notes 1.

Food 130

Food Foundations Associations Nonprofits 130

Selfish Giving

NOVEMBER 16, 2022

For every dollar collected, Wendy's donated 85 cents to the Dave Thomas Foundation for Adoption. ?? Marketing Your Cause 1. Research on the power of evoking fond memories in your marketing. Director, Corporate & Cause Marketing, American Humane , Washington, D.C. Brain Food 1. Interested in exploring with me?

Foundations 130

Foundations Children Food Management 130

Selfish Giving

JULY 19, 2023

Check out this one from the American Lung Association. ? Check out the testimonials on the Breast Cancer Research Foundation web page. Publish content that shows partners and prospects that you are experts in sales, account management, marketing, and social impact and responsibility. Marketing Your Cause 1. Brain Food 1.

Food 130

Food Associations Leadership Management 130

Nonprofit Marketing Insights by GlobalOwls

APRIL 26, 2024

The market is flooded with complex assignments, intricate research papers, persuasive essay requirements, and even AI-based homework solver. This not only upholds high academic standards but also significantly alleviates the stress associated with heavy coursework. AI applications in health and well-being are also noteworthy.

Health 52

Health Energy Psychology Culture 52

Selfish Giving

MARCH 25, 2020

And I'll be showing you how to build an asset that will help you raise money NOT JUST FROM companies, but from individuals and foundations as well. So far, Judd's written profiles on Darden, Kroger, Whole Foods, Publix, Spectrum and Amazon (which is bizarrely seeking public donations to pay workers' sick leave ??). Brain Food 1.

Public and Nonprofit Management 130

Public and Nonprofit Management Insurance Food Foundations 130

Selfish Giving

JANUARY 9, 2019

From the mailbag: Joe, I'm curious.why do you emphasize cause marketing over corporate revenue and the numerous opportunities for engagement apart from cause marketing? Third, done well, cause marketing is the tide that raises all boats. However, cause marketing can be transformative for your organization. Great Question!

Marketing 124

Marketing Marketing Public and Nonprofit Management Foundations 124

Selfish Giving

MARCH 23, 2022

A big shout-out to the gang at the National Park Foundation ?? The other mom raised me when I was a new cause marketer and didn't know anything. Marketing Your Cause 1. Coordinator, New Business, Corporate Partners, National Park Foundation , Washington, D.C. Brain Food 1. Three things ?????? this week. ??

Foundations 130

Foundations Food Associations Management 130

Selfish Giving

AUGUST 31, 2022

When you have a strong, addressable audience you raise more money from everyone, including individuals and foundations. To paraphrase management guru Peter Drucker: "The aim of marketing is to make fundraising unnecessary." And for me, nonprofit marketing means audience-building. Marketing Your Cause 1. Brain Food 1.

Retail 130

Retail Children Recruitment Universities 130

Selfish Giving

DECEMBER 20, 2010

I combed through the Selfish Giving archives and came up with the best and worst local cause marketing programs of 2010. I took the unprecedented step of not including any of my own cause marketing programs. (I Here are the seven best local cause marketing programs for 2010. Program: Whole Foods Register Programs for Charity.

Marketing 260

Marketing Marketing Food Agriculture 260

Nonprofit Marketing Insights by GlobalOwls

JANUARY 24, 2024

Reduce, Reuse, Recycle The foundational mantra of sustainability is “Reduce, Reuse, Recycle.” Reuse items wherever possible, like repurposing glass jars as food storage or using old t-shirts as cleaning rags. Grow Your Food Even if you have limited space, growing your food can be a rewarding and eco-friendly activity.

Environmental 52

Environmental Food Energy Ethics 52

Selfish Giving

OCTOBER 24, 2018

Take the example of Coca-Cola's partnership with World Wildlife Foundation to raise $10 million to ensure the polar bear’s future. Marketing your cause 1. If you work with influencers - and you should - here are 9 best practices for influencer marketing agreements. Marketers agree. Brain food 1. Partnership notes.

Marketing 133

Marketing Marketing Retail Foundations 133

Selfish Giving

NOVEMBER 4, 2020

I also challenged you to share your own costume idea for cause marketers. The first is Lindsay Ellis , Manager, Corporate Parnerships at Essilor Vision Foundation. This is the perfect costume for a cause marketer! Congratulations to the PA Association of Student Councils and the Four Diamonds Fund ! Brain Food 1.

Production 147

Production Food Philanthropy Associations 147

Selfish Giving

NOVEMBER 11, 2020

A great example of B2B cause marketing. Marketing Your Cause 1. Associate Director, Corporate and Foundation Relations, Scleroderma Foundation , Danvers, MA ($75k - $90k) 3. Director Of Corporate Relations, Greater Chicago Food Depository , Chicago Do you have a partnership position you are trying to fill?

Leadership 130

Leadership Food Education Education 130

Selfish Giving

DECEMBER 19, 2018

That's not great news for local nonprofits that rely on smaller, regional businesses for cause marketing programs. Think of cause marketing as the cherry on top of the sundae - a great treat on top of everything else. Jude, National Parks Foundation, Children's Miracle Network , etc. Marketing Your Cause 1.

Public and Nonprofit Management 124

Public and Nonprofit Management Marketing Marketing Children 124

Selfish Giving

NOVEMBER 30, 2022

To kickoff a two year partnership with SickKids Foundation ???? A good example of phygital (combining the physical and digital worlds) cause marketing. Marketing Your Cause 1. 7 inspiring content marketing lessons from the Macy’s Thanksgiving Day Parade. ?? #1: Brain Food 1. Proceeds from sales go to SickKids.

Retail 130

Retail Management Children Food 130

Selfish Giving

JULY 15, 2020

The next big cause marketing opportunity is. ???? A nice summary of research that shows that corporate activism is more than a marketing gimmick.but it's still selfish giving ????. Marketing Your Cause. Cause Marketing & PR Manager, Bonnie Plants (Union Springs, AL) 4. Brain Food 1. Plus, it's FREE !

Retail 130

Retail Fundraising Fundraising Food 130

Selfish Giving

DECEMBER 9, 2020

Nice round-up here of which beauty brands are turning to cause marketing for the holiday season. Marketing Your Cause 1. Why black barbershops and salons are a marketing opportunity hiding in plain sight. ?? Vice President, Engagement, Food Bank of NYC , New York City 2. Brain Food 1. Cool Jobs in Cause 1.

Insurance 147

Insurance Children Homelessness Food 147

Selfish Giving

OCTOBER 11, 2016

Today on CauseTalk Radio , Megan and I talk to Jeremy Ball , who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots , about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. But this was just the tip of the iceberg.

Children 178

Children Retail Construction Health 178

Selfish Giving

JUNE 26, 2019

Marketing smarty Mark Schaefer has nine suggestions for avoiding woke washing and for maximizing purpose in an authentic way. Marketing Your Cause 1. Are you technically the head of marketing for your organization , but don't feel like you're making any of the big decisions? How to use video in email marketing.

Marketing 113

Marketing Marketing Food Associations 113

Selfish Giving

OCTOBER 20, 2021

Jude's signature cause marketing program Thanks and Giving. Marketing Your Cause 1. A National Park Foundation park ranger hat? Associate Director of Philanthropy - Corporate & Community Giving, University of Kentucky , ($48k - $81k) 2. Brain Food 1. Charisse and Phil are supahstahs! ?? Partnership Notes 1.

Children 130

Children Management Collaborations Universities 130