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Newsletter: 5 Key Takeaways from the CVS Lawsuit ? ; How Nonprofits Can Use ChatGPT ; Many Nonprofit Salaries are Going Public

Selfish Giving

While CVS pledged to make up any shortfall for the $10 million they agreed to raise, there was no direct pledge of dollars from CVS to the American Diabetes Association (ADA). A company should send them to their nonprofit partner ASAP. Nonprofits should talk about this more! Marketing Your Cause 1. ✍️ Partnership Notes 1.

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Newsletter: Company Donates Super Bowl Ad Money to Covid Support ; Should Audio be a Part of Your Nonprofit’s Marketing Plan?; 5 Best Nonprofit Marketing Campaigns of 2021

Selfish Giving

Did you get a free ride home via public transit on New Year's Eve ? Marketing Your Cause 1. This is a great thread on how to get more media coverage for your nonprofit. Opinion: Nonprofit brands can't be truly accessible until audio is part of the plan. Brain Food 1. You can raise your beer to this company.?? ??

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Newsletter: Why Aren't You Targeting Startups for Partnerships? ; Seven Top B2B Social Trends for 2024 ; How to Do Partner Surveys Right ?

Selfish Giving

Maybe it was the nonprofit's. Spending too much time would be like putting your retirement money into crypto and emerging marketing. Hellman's spent the Superbowl promoting Sick of Food Waste Day on Monday and donating to a student-led anti-waste organization. Marketing Your Cause 1. Brain Food 1. 1 is paid social.

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Newsletter: 4 Key Insights From ACCP's Annual CSR Survey ; Why Your Nonprofit Needs Its Own Branded Bikini ; A New Service Let’s You Donate Now But Pay Later ?

Selfish Giving

I recently downloaded the Association of Corporate Citizenship Professionals' 2023 Annual CSR Insights Survey. Here are four things that caught my eye and how nonprofits should respond. Nonprofits must do everything possible to help companies operate efficiently and effectively. Marketing Your Cause 1. Shockahh, right?

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Newsletter: Why You Should Treat Partnerships Like a Stadium-Naming Opportunity ; The Fundraiser That’s a Punching Bag for Cause Marketing Critics ; 5 Ways Marketing Can Support Sales

Selfish Giving

Since it's difficult to tie many nonprofit/for-profit partnerships to an actual boost in sales for the corporate partner (we all struggle showing this, right?), do partnership teams need to focus on the more nebulous "branding" benefits of supporting a nonprofit event or cause? Marketing Your Cause 1. That's a no-no. I can help.

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Getting to Know Dorian Hines, Our New Partner Benefits Manager

Momentum Nonprofit Partners

Getting to Know Dorian Hines, Our New Partner Benefits Manager We are excited to welcome Dorian Hines to Momentum Nonprofit Partners! Dorian serves as the Partner Service Manager and is a native of North Carolina. Dorian has a never-ending passion for public service and giving back to the community.

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Newsletter: The Role Case Studies Play in the Sales Funnel ; Are Store Openings Part of Your Cause Marketing Strategy? ; Close More Partnership Deals with Affability & Authenticity

Selfish Giving

Most nonprofits have enough happening at the top of the funnel - the awareness stage - for the initial attraction. I'm helping more of my nonprofit clients become more case study-centric. Interested in having me write case studies for your your nonprofit? Marketing Your Cause 1. Brain Food 1. I get that.

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