iMarketSmart

JUNE 26, 2023

It’s harder to think, “One day we’ll deliver value to a donor worth a million-dollar gift.” Delivering value as a goal Charities often don’t get a million-dollar gift because they aren’t trying. But they aren’t trying to deliver that much value. In fact, delivering value to the donor may not even make sense to them.

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Values Public and Nonprofit Management Altruism and Helping Psychology 89

Mission Minded

MAY 31, 2022

Organizational values that get misinterpreted by your key audiences lose their ability to help you attract and retain interest and loyalty. The post Your Organization’s Values May Be Working Against You. appeared first on Mission Minded.

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Values Communication Nonprofits 98

Bloomerang

APRIL 27, 2021

Once you and your team have worked together to fine-tune your internal nonprofit strategic communication initiatives by constructing a mission statement, vision statement, and identifying your core values, you can now start to strategize your external nonprofit communication efforts. Newsletter. Understanding Your Audience.

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Kivi's Nonprofit Communications Blog

FEBRUARY 1, 2024

For example, AI-generated content has included Misinformation or inaccuracies Harmful bias Unvetted or unclear sources Illegal use of proprietary, copyrighted, and private information In our 2024 Nonprofit Communications Trends Report , despite these problems, we found that most nonprofits use AI. Creating complacency among staff (e.g.,

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Communication Marketing Marketing Ethics 88

Bloomerang

APRIL 20, 2021

But really, good nonprofit strategic communication begins within an organization before ever setting out to share with everyone else. . Before you communicate with an audience, get together with your board and staff and get your stuff straight. Before mass nonprofit strategic communication communication, get….

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Communication Public and Nonprofit Management Values Psychology 133

NextAfter

APRIL 29, 2022

How effectively does your nonprofit express its value to prospective donors? This question can often get lost in the shuffle as you focus on growing your prospect pool, increasing your communications, and marketing your brand. But each of those focuses can gain your organization more donors by communicating a strong value proposition.

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iMarketSmart

JANUARY 25, 2023

They do possess very specific values, beliefs, and motivations, but if they haven’t taken time to reflect on them, they may not realize how closely these tie in to their decision to give. These are broken into four categories – origin story, life history, inspirational people, and values. They haven’t thought about it that much.

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Values Universities Fundraising Fundraising 52

Nonprofit Megaphone

APRIL 17, 2023

The real challenge lies in retaining those donors over the long-term and increasing their lifetime value. By gaining an understanding of why people give and what motivates them to continue giving, non-profits can develop strategies to increase donor retention and lifetime value.

Psychology 52

Psychology Retention Values Non-Profits 52

iMarketSmart

JUNE 26, 2023

It’s harder to think, “One day we’ll deliver value to a donor worth a million-dollar gift.” Delivering value as a goal Charities often don’t get a million-dollar gift because they aren’t trying. But they aren’t trying to deliver that much value. In fact, delivering value to the donor may not even make sense to them.

Values 52

Values Public and Nonprofit Management Altruism and Helping Psychology 52

NonProfit PRO

DECEMBER 9, 2022

The best nonprofits are the ones that know the value of an employer brand communications plan. They understand a strategic plan can help attract and retain the top talent and avoid facing the current struggles of today’s competitive job market.

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Recruitment Communication Values Marketing 103

Mission Minded

FEBRUARY 24, 2021

Leaning on your brand will not only help you identify what to communicate, but how to communicate about it in a way that is authentic to you. The post Celebrate Black History Month Using Brand Values appeared first on Mission Minded.

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Values Communication Nonprofits 59

Veritus Group

OCTOBER 31, 2022

The post Failure As Opportunity: How to Value the “No” In Your Life appeared first on Veritus Group. When you hear "no," it's easy to get discouraged. But "no" is not failure; it's new information that can help direct your efforts.

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Values Communication 83

Kivi's Nonprofit Communications Blog

MARCH 8, 2023

If you have difficulty saying No to your supervisor or colleagues as a nonprofit communicator, you are not alone. Three-quarters (74% of survey participants for the 2023 Nonprofit Communications Trends Report ) said it was difficult or very difficult to say No to their supervisors when they make a work request. FTE or less.

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Communication Culture Ethics Nonprofits 102

Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Consider your communication channels. Social media.

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Communication Participation and motivation Nonprofits Retention 59

Kivi's Nonprofit Communications Blog

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

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Communication Nonprofit Administration and Development Nonprofits Collaborations 84

Ann Green

MAY 20, 2020

Over the years I’ve come to find the value of keeping things simple. You need to raise money and communicate with your donors fairly regularly, while not taking on too much. Here are a few ways to simplify your communication without making it too difficult for you. And as I mention below, shorter communication is the way to go.

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Mission Minded

MAY 17, 2021

Learn how to powerfully articulate your values with active language that tells your stakeholders what you value, and inspires them to join. The post Note to Your Values: Time to Get Active! appeared first on Mission Minded.

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Activism Values Communication Nonprofits 64

Nonprofit Megaphone

NOVEMBER 4, 2022

All aspects of marketing — advertising, public relations, and digital communications — are just as vital for nonprofit organizations as businesses. Increase Your Communications Efforts. Marketing is a broad discipline, but communication is at its core. But we know it doesn’t work that way. It can be an investment in your future.

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Values Marketing Marketing Nonprofit governance and management 52

Kivi's Nonprofit Communications Blog

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

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Communication Nonprofit governance and management Fundraising Fundraising 134

NonProfit Leadership Alliance

DECEMBER 21, 2022

What are your values? . It’s the intersection of beliefs and values, and actions and behaviors. . What do you need to communicate to reach your organizational goal? Who do you need to communicate that with? . What makes your brand unique? . What innovation do you bring to the table? . What are your aspirations? .

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Communication Public and Nonprofit Management Values Nonprofit Leadership 70

Kivi's Nonprofit Communications Blog

JUNE 28, 2022

Offered training for board and staff based on shared organizational values. Looked around who wasn’t at the table or represented in our communications and hired “experts”. Presented a board with a reparations line item for communities that might have been harmed by our “well-meaning” intentions. Awkwardly be “that person.”

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Communication Collaborations Culture Activism 75

The Charity CFO

AUGUST 21, 2023

Nonprofit communications can be complicated, and sometimes awkward. The secret comes down to how well nonprofit leaders understand what donors are thinking and feeling and how charities communicate with them. Consider how any fundraising message is aligned with the organization’s mission and values. Get the free guide!

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Communication Finance Nonprofits Education 52

NonProfit Leadership Alliance

NOVEMBER 1, 2022

The best way to do this is to maintain open lines of communication with them. . But your organization shouldn’t stop there when planning your communication strategy. Instead, make sure you’re segmenting your donor base when planning how to communicate with them. Why Donor Segmentation Matters for Communication.

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Communication Activism Values Donor Motivation 68

Kivi's Nonprofit Communications Blog

AUGUST 13, 2020

I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. The practical reality is that both words, marketing and communications , are used interchangeably in the nonprofit sector. Those are strategic choices.

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Communication Public and Nonprofit Management Marketing Marketing 104

Kivi's Nonprofit Communications Blog

SEPTEMBER 2, 2021

So given this reality, how can you use big numbers to communicate what’s happening with your organization and its work and do that in a way that conveys real meaning? This goes back to knowing the point you are trying to make because it’s helpful to assign some kind of moral value to the number (good versus bad).

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Communication Values Marketing Marketing 121

Kivi's Nonprofit Communications Blog

NOVEMBER 18, 2021

And for just as long, the communications staff in charge of them have been either taking a deep sigh or full-out eye-rolling in response to questions about why they exist. This may be more of a reflection on the transformations taking place in journalism than on the value of newsletters as a way to deliver content.

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Communication Values Marketing Marketing 93

Bloomerang

MARCH 13, 2023

Provided the point of the email is not endless solicitation, but rather to: Show gratitude Offer something useful Report on impact they made possible It makes people feel good when their affiliation with your cause and community, their personal values, and their sense of identity as a helpful human being are reinforced.

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Communication Nonprofits Values Marketing 121

Nonprofit Tech for Good

SEPTEMBER 16, 2021

With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. 1) Audit Last Year’s Communications. Your brand strategy and key messages should form the foundation for all of your donor communications, new and old.

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Communication Fundraising Fundraising Foundations 120

Kivi's Nonprofit Communications Blog

JULY 24, 2020

Catch Up on Our Content from this Week… A Day in the Life of a Quarantined Nonprofit Communicator – Karen Hansen Adding First and Last Names to Your Email Database Coworkers Who Communicate All Day, Every Day 6 Ways to Get More Value Out of Your Next Press Release. Nonprofit Training Opportunities for You….

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Communication Nonprofits Values Marketing 98

Kivi's Nonprofit Communications Blog

DECEMBER 17, 2019

Today and tomorrow, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). A unique value proposition (UVP) is an underutilized and really effective tool. Think about how they find value and are transformed because of your work.

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Values Altruism and Helping Production Construction 55

Fundraising Coach

NOVEMBER 10, 2022

According to NXUnite’s Nonprofit Fundraising Training guide , written and oral communication are two of the most important skills that any fundraising professional must have. According to Marc, donor communication is “not about you; it’s not about your nonprofit; it’s not about your spiel;” it’s about human connection.

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Communication Leadership Technology Values 52

Kivi's Nonprofit Communications Blog

JULY 23, 2020

Many communicators overvalue the importance of press releases. Get the news out in your newsletters, internal channels, and online communications. Look at it as one tool that can be the catalyst for many promising communications opportunities. Flickr Creative Commons photo by Alvin Chua. But it is just one tool.

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Values Advertising Associations Leadership 100

Kivi's Nonprofit Communications Blog

DECEMBER 3, 2021

But first, take a few minutes to help us with the 2022 Nonprofit Communications Trends Report by filling out the 2022 survey. The Nonprofit Communications Director Mentoring Program. For reference, just the webinars below have a value of $546). January 11: Communications Planning That Works Master Class with Kivi Leroux Miller.

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Communication Nonprofits Values Marketing 70

Kivi's Nonprofit Communications Blog

SEPTEMBER 9, 2020

Tomorrow we are hosting a budget-friendly webinar that will equip your organization with the tools it needs to listen thoughtfully and communicate effectively with supporters who span the political and social spectrum. How Your Nonprofit Should Communicate to a Divided America. Thursday, September 10, 2020 1:00 – 2:00 p.m.

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Communication Values Nonprofits 64

The Agitator

APRIL 2, 2018

Consequently, any organization serious about improving its retention rates and lifetime values had better be deadly serious about the quality of donor services it provides. Peter describes what he means: “Reach out to your customers and say hi with something of value to them without selling to them. To find out if they were safe!

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Values Retention Food Communication 56

Kivi's Nonprofit Communications Blog

DECEMBER 5, 2019

I spend a decent amount of time online where nonprofit communications staff congregate, including several Facebook Groups. But the early data from the 2020 Nonprofit Communications Trends Report shows a rosier — and I suspect more accurate — picture. “When I speak up at work, my opinion is valued.”

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Values Communication Management Nonprofits 53

Mission Minded

MARCH 2, 2017

In a time when so many nonprofits feel threatened, many companies and nonprofit organizations are doing an excellent job of putting their values at the forefront of their work. It’s important to live your values when things are good. This type of brand behavior endears you to your stakeholders. When the beliefs you hold dear […].

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