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Newsletter: How to Raise Thousands (Maybe Millions) More with POS Fundraising ; Raise More at the Register by Asking for Less ; The One Word That Turns Off Donors

Selfish Giving

"When it comes to cause marketing, if you're not at least trying to land and execute a point-of-sale fundraiser, you're kind of wasting your time. You probably shouldn't be doing cause marketing in the first place." ??This This is what I tell people about cause marketing and point-of-sale.?? Economic issues.

Insurance 130
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A Growing Movement for Black Food Sovereignty

NonProfit Quarterly

In short, the work that we do—operating a Black-owned farmers’ market in North Carolina—is rooted in a rich tradition of struggle for Black food sovereignty. Both markets are held in locations where we can reach people who might have low incomes. The communities that our farmers’ market serves match these numbers.

Food 121
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Why You Should Focus Your Fundraising Efforts on Generating Gifts of Wealth (from Assets) Not on Disposable Income (from Credit Cards, Checks, or Cash)

iMarketSmart

Marketing materials can regularly teach the benefits of such gifts. (Of The Journal of Economic Inequality, 12 (4), 439-468. [3] Journal of Family and Economic Issues, 24 (3), 233-256. Adding money market fund shares adds another $1,701.4 Marketing Science , 4(3), 199-214. [16] Fundraisers can also listen.

Law 52