NonProfit Leadership Center

MAY 1, 2023

The study looks at billions of emails and SMS messages, millions of website visits and thousands of social media posts from hundreds of nonprofits (215 in the most recent report to be exact). Findings from the 2023 M+R Benchmarks study reveal four important insights all nonprofit organizations should know.

Disaster Relief 245

Disaster Relief Advertising Nonprofit Leadership Poverty 245

Top Nonprofits

JUNE 14, 2023

When it comes to building your nonprofit’s social media strategy, you have many platforms and methods at your disposal for engaging supporters online. Just like your supporters, no two social media websites are exactly alike. Create target audience personas. Be strategic with your channels.

Recruitment 98

Recruitment Education Education Associations 98

Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. This combination puts immense pressure on nonprofits to find creative ways to engage supporters and bring in donations.

Fundraising 98

Fundraising Fundraising Nonprofits Collaborations 98

Kivi's Nonprofit Communications Blog

MARCH 19, 2024

I am working on the slide deck for Thursday’s webinar Social Media Trends for Nonprofit Communicators in 2024 and thought I would share some of the data I am finding on how people feel about using AI to generate content. ” Part of this distrust comes from not knowing what it real or fake on the internet. .”

Culture 97

Culture Marketing Marketing Communication 97

Selfish Giving

MARCH 29, 2023

Garfield National Historic Site (JAGNHS) in Mentor, Ohio, and his tremendous job building an audience on Twitter. Building an audience - as Todd has done - is a critical first step on the road to success with corporate partnerships.and everything else, BTW. The bottom line is that audience is the tide that lifts all boats. ?⛵️

Marketing 147

Marketing Marketing Management Food 147

Nonprofit Marketing Insights by GlobalOwls

MAY 12, 2023

Pinterest is a powerful social media platform that has become increasingly popular recently, especially among small businesses. In this article, let us explore how Pinterest is useful for small business marketing and how you can leverage this platform to grow your business. Finding email addresses has never been easier.

Marketing 142

Marketing Marketing Production Activism 142

Candid

OCTOBER 10, 2023

This GivingTuesday, you may want to try something a little different as part of your social media strategy : Consider social media sharing and engagement as a form of generosity. By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience.

Activism 115

Activism Communication Nonprofits 115

Nonprofit Marketing Insights by GlobalOwls

APRIL 15, 2023

The Importance of Social Media for Nonprofits: Leveraging the Power of Online Communities Do you run a nonprofit and are struggling to recruit volunteers and raise funds in the post-Covid-19 era? Here is how you can implement efficient social media strategies to leverage the power of online communities.

Recruitment 98

Recruitment Nonprofits Advertising Children 98

Nonprofit Marketing Insights by GlobalOwls

JULY 31, 2023

The Power of Online Reputation: Leveraging Social Media Marketing to Manage and Enhance Your Brand’s Image Social media is central to any modern marketing campaign. Your social accounts can help you build rapport with your consumers and increase your exposure amongst new, younger audiences.

Management 98

Management Marketing Marketing Ethics 98

Nonprofit Tech for Good

MARCH 4, 2023

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible.

Nonprofits 133

Nonprofits Technology Activism Marketing 133

Candid

SEPTEMBER 7, 2023

What began as a three-month experiment has now blossomed into a consistent social media video production program. While we are definitely not experts (every day we discover something new), we wanted to share what we have learned over the past year doing social media video. We tie our videos to our blog posts.

Energy 122

Energy Production Nonprofits 122

Kivi's Nonprofit Communications Blog

FEBRUARY 8, 2024

“What should I post on social media?” To help answer that question and to see if it lines up with best practices, we asked nonprofit communicators to tell us how often you share different types of content on social media. Does this content align with what social media users want?

Nonprofits 103

Nonprofits Communication Marketing Marketing 103

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 6, 2022

Tips for writing a non-profit vision statement that will shape your organizations future. Whether you use social media, emails, or any other means to reach your target audience, always deliver engaging, creative, and unique content. Improve your Content Marketing Strategy. Focus on User Requirements.

Marketing 98

Marketing Marketing Production Non-Profits 98

Candid

DECEMBER 14, 2023

This typically means creating an exhaustive, robust library of materials, pre-launch, to get the word out on social media, email, and your website to drum up interest and support for your organization’s upcoming, exciting initiative. Candid doesn’t cut and paste suggested wording in emails or social media posts.

Values 105

Values Communication Associations Marketing 105

Nonprofit Marketing Insights by GlobalOwls

JUNE 28, 2023

These are the Best Times to Post on TikTok in 2023 Learn about the best times to post on TikTok in 2023 and effectively enhance your content’s visibility and engagement. With over 1 billion active users, TikTok has become one of the world’s most popular social media platforms.

Activism 92

Activism Marketing Marketing Collaborations 92

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 23, 2023

Chapters Why Cover Media Matters in Social Media Cover videos are a powerful tool for showcasing your brand’s story and attracting the attention of visitors to your page. These videos allow you to convey your unique qualities and reasons why people should be interested in your brand.

Marketing 97

Marketing Marketing Production Culture 97

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Collaborations 148

Collaborations Marketing Marketing Production 148

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Collaborations 147

Collaborations Marketing Marketing Production 147

Candid

APRIL 2, 2024

Raise your visibility online and beyond Effective fundraising requires more than providing meaningful programming and presenting a well-written grant proposal. You need to ensure that funders can find you online and learn about your work. You need to ensure that funders can find you online and learn about your work.

Fundraising 111

Fundraising Fundraising Foundations Nonprofits 111

Nonprofit Marketing Insights by GlobalOwls

MAY 2, 2023

Why Images and Videos are Crucial for Your Nonprofit’s Social Media Strategy Learn why incorporating images and videos into your nonprofit’s social media strategy is essential for maximizing engagement, conveying your message effectively, and building a strong brand presence online.

Non-Profits 98

Non-Profits Charitable Organizations Collaborations Health 98

Nonprofit Marketing Insights by GlobalOwls

JULY 16, 2023

Best AI-Powered Social Media Caption Generators for 2023 The future is here! AI will probably not replace you as a social media marketer, but someone that uses AI and other marketing tools more efficiently might. The AI Social Media Caption Generatorsin this article come with a free trial.

Marketing 98

Marketing Marketing Management Nonprofits 98

Nonprofit Marketing Insights by GlobalOwls

MARCH 14, 2023

The Benefits of Social Media Contests and Giveaways for Business Growth Social media contests and giveaways can be an effective way for businesses to increase brand awareness, drive traffic and engagement, increase social media followers, and generate leads and sales.

Participation and motivation 98

Participation and motivation Marketing Marketing Activism 98

Nonprofit Marketing Insights by GlobalOwls

MARCH 2, 2023

Luckily, there are many ways to improve your website to increase traffic and sales. The creation process may be easy, but to get traffic, promote more products, and encourage customers to buy your products, you must maintain and manage your website. It’s your job to know how to remove add to cart button in WooCommerce.

Management 138

Management Public and Nonprofit Management Production Associations 138

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Your potential donors. These are people who are sure to be moved by your mission.

Marketing 107

Marketing Marketing Technology Social Enterprise 107

Nonprofit Marketing Insights by GlobalOwls

JULY 11, 2023

Effective Social Media Marketing for Nonprofits [Course] Step-by-step course to improve your Nonprofit’s Social Media Marketing. Nonprofit Marketers are the heroes of our society Get the course with tactics, strategies, tools, and homework to get more out of your social media marketing efforts.

Marketing 98

Marketing Marketing Social Enterprise Social Enterprise 98

Candid

JANUARY 24, 2024

And it’s no different for social media managers. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. Here is a peek behind the scenes into how Candid assesses our social media annually.

Education 52

Education Education Management Communication 52

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. What does it even mean for a brand to be authentic?

Universities 98

Universities Culture Philanthropy Education 98

Fundraising Leadership

DECEMBER 29, 2023

Looking to pivot to a successful 2024, here is the latest research on trends in social media, ecommerce, AI, workplace culture, and customer concerns that can help you shape your plans this year. Put effort into social media content. billion social media users access their social media apps via mobile device.”

Retail 63

Retail Culture Leadership Ethics 63

Ann Green

APRIL 22, 2024

We also have email, the internet, and social media, just to name a few. How does your nonprofit organization compete with all this? You need to communicate regularly with your donors and you need to do it well. But in this sea of information, they might miss your messages. What’s your intention? It’s a lot!

Nonprofits 64

Nonprofits Communication Recruitment Fundraising 64

Pam Moore

SEPTEMBER 4, 2023

” Authenticity is the heartbeat of your brand with soul, and AI can amplify that uniqueness! 💖 Just like in the world of social media, authenticity rules in AI! Your AI-driven marketing strategies should reflect the true essence of your brand. Use it to amplify your true voice not hide it.

Marketing 147

Marketing Marketing Technology Non-Profits 147

NonProfit Hub

FEBRUARY 6, 2024

Sponsored by Give Lively Increasingly, donors are turning to social media to find causes to support. According to a recent survey , almost half of millennials say they’re inspired to give to charity by social media. Set up the button by signing in as an administrator to your nonprofit’s account.

Nonprofit Administration and Development 65

Nonprofit Administration and Development Homelessness Advertising Production 65

Candid

JANUARY 30, 2023

Your nonprofit’s brand is an important tool for communicating your mission to supporters and earning their trust. Effective branding also gives potential donors an accurate and compelling picture of your organization that encourages their vital support. But what if you decide to rebrand your nonprofit?

Nonprofits 119

Nonprofits Recruitment Marketing Marketing 119

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 1, 2024

Free Social Media Caption Generator [Powered By AI] Create Engaging Social Media Posts with the help of a Powerful Social Media Caption Generator Powered by AI. Don’t settle for the first social media caption idea you have.

Ethics 52

Ethics Culture Technology Marketing 52

Candid

OCTOBER 24, 2023

Social media is an important part of this plan and can help drive donations. But beyond that, there’s another way to use social media that your nonprofit should consider for making the most out of the giving season. This year, create a social media strategy that gets donors excited to support your organization.

Activism 59

Activism Nonprofits 59

NonProfit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.”

Values 103

Values Public and Social Policy Race and Ethnicity Public and Nonprofit Management 103

Nonprofit Marketing Insights by GlobalOwls

MARCH 9, 2023

Check out these tips and get started with email marketing for your Nonprofit. The wide variety of email marketing tools make it easy to automate your email marketing processes, significantly reducing the time spent on tedious marketing tasks and allowing you to allocate resources to more high-impact projects.

Nonprofit Organizations 145

Nonprofit Organizations Nonprofit Organizations Marketing Marketing 145

Candid

SEPTEMBER 27, 2023

We’ve curated a nonprofit reading list to help your organization make the most out of this charitable time of year. Level up your annual fund appeals Are you sending an annual fundraising appeal at the end of the year? Make sure that your appeal stands out by reading these four titles. So is almost every other nonprofit.

Fundraising 119

Fundraising Fundraising Nonprofits Nonprofit Leadership 119