Marketing for the Modern Nonprofit

APRIL 1, 2024

Understanding the giving habits and motivations of your millennial audience will give you a leg up in the fundraising space. This group has begun to dominate across donor demographics, which your organization has probably seen if you’ve done a fundraising assessment recently.

Fundraising 62

Fundraising Fundraising Non-Profits Participation and motivation 62

Jeff Brooks

MARCH 26, 2024

They just go with what they learned, and it works fine for them, so why bother translating stuff into the languages their patients speak? Are you using secret codes in your fundraising that effectively exclude some of your donors? Nevertheless, it is part of a very effective way to keep the gates closed to all but a few. You might be.

Ethics 52

Ethics Medical Fundraising Fundraising 52

Candid

FEBRUARY 28, 2023

You worked hard to meet last year’s fundraising goals, and now you’re able to look ahead at a new year filled with new possibilities. To help start your year off strong, consider prioritizing these five fundraising ideas today. Use these insights to inform your nonprofit’s year-round fundraising activities.

Fundraising 105

Fundraising Fundraising Activism Foundations 105

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

Fundraising 140

Fundraising Fundraising Public and Social Policy Nonprofit Administration and Development 140

Bloomerang

JUNE 9, 2021

What’s the formula for effective fundraising?” . This is the “formula” for just about all effective fundraising strategies. Why is this fundraising formula important? A lot of people shy away from fundraising. A lot of people shy away from fundraising. Even our fundraising shows it. Well, here it is: 12141.

Fundraising 112

Fundraising Fundraising Philanthropy Education 112

Nonprofit Fixer

AUGUST 15, 2023

And it’s the fundraising skill that can make your resume – and your leadership - stand out. The Power of Those Who Ask Being a good fundraiser is about so much more than dollars in the door. Even though we don’t talk about it much in the nonprofit sector, fundraisers also require an entrepreneurial mindset.

Public and Nonprofit Management 98

Public and Nonprofit Management Participation and motivation Fundraising Fundraising 98

Get Fully Funded

MARCH 6, 2023

A very common “go-to” funding idea for small nonprofits is fundraising events. Some fundraising events are huge, drawing attendees and sponsors like moths to a flame. You can raise money with all kinds of fundraising events like parties, galas, sporting events, concerts… and the list goes on and on. BUT the flip side?

Fundraising 130

Fundraising Fundraising Advertising Nonprofits 130

iMarketSmart

APRIL 10, 2024

I’ve referred to this phenomenon many times as ‘fundraising climate change’, and it is a centerpiece of my special report on how you need to adapt to the huge shifts happening in the fundraising world. Using humor, his goal was to draw attention to equally incorrect assumptions fundraisers make about major donors.

Fundraising 52

Fundraising Fundraising Values Children 52

NonProfit Leadership Alliance

SEPTEMBER 29, 2023

For example, if a board member is speaking at a conference, or has been published, won an award, got a promotion, etc. This has impacts on fundraising, community perception, donor awareness, and more. Even for nonprofits lucky enough to have healthy budgets, it’s often the most misunderstood function. should be added to the document.

Marketing 206

Marketing Marketing Nonprofit Leadership Nonprofits 206

Fundraising Coach

JUNE 9, 2023

Nonprofit professionals know the best fundraising events are fun, interactive, and accessible. There’s one type of fundraising event that’s traditional but modern, competitive but fun, keeps people coming back but attracts new donors: a charity golf tournament. Next, determine the event’s format.

Fundraising 97

Fundraising Fundraising Public and Nonprofit Management Nonprofit Administration and Development 97

Stanford Social Innovation Review

JULY 19, 2023

By Armando Zumaya While I have seen a great many articles on the decline in charitable giving, it is striking how rarely the work of fundraising itself is mentioned as part of the problem. But while most discussions of the problem focus on the donor, there are two parts of the process of giving, and the fundraiser is no less crucial.

Fundraising 90

Fundraising Fundraising Culture Agriculture 90

Bloomerang

JUNE 30, 2021

Why are so many fundraisers, but particularly fundraisers of color, distraught, marginalized, left out, and burned out ? . The book is an anthology of stories written by fundraisers of color in the United States and Canada: . I wanted to share about my personal journey as a fundraiser. So, what happened? to join them. .

Nonprofit Leadership 138

Nonprofit Leadership Leadership Fundraising Fundraising 138

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. Even if you’re confident that online fundraising is the right direction, it’s hard to know how and where to get started.

Fundraising 142

Fundraising Fundraising Public and Nonprofit Management Participation and motivation 142

Nonprofit Tech for Good

JANUARY 16, 2022

This guide is meant to help you prepare for each season in your fundraising year. When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences.

Fundraising 109

Fundraising Fundraising Public and Nonprofit Management Retention 109

Selfish Giving

JUNE 28, 2016

Today on CauseTalk Radio , Megan and I talk to Matt Hodges , Vice President of Public & Investor Relations at GameStop, about the chain's first-year fundraiser for Autism Speaks , which raised a whopping $1.2 Why GameStop chose Autism Speaks. News Flash: Is a GameStop candle for Autism Speaks in the works?

Children 189

Children Communication Fundraising Fundraising 189

Selfish Giving

AUGUST 30, 2023

I like this cartoon UK fundraiser Mark Philips shared on Twitter X yesterday. For our purposes, let's replace fundraising with corporate partnerships. ? The Muscular Dystrophy Association , with whom I started my fundraising career in 1993, is today not the brand it was 30 years ago. A picture is worth a thousand words. ????

Public and Nonprofit Management 130

Public and Nonprofit Management Associations Activism Food 130

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

Fundraising 73

Fundraising Fundraising Finance Retention 73

Candid

APRIL 4, 2023

The secret to successful year-round fundraising for nonprofits is hiding in plain sight. As every seasoned fundraiser will tell you, it comes down to building and sustaining a strong network of nonprofit funders. But there’s a catch: Relationship-building takes time. This means that there is no day like today to begin.

Nonprofit Administration and Development 119

Nonprofit Administration and Development Public and Nonprofit Management Foundations Nonprofits 119

Selfish Giving

AUGUST 9, 2023

When researching and speaking with companies, strive to understand their work and focus. You can't just crank up marketing to increase fundraising. Manager of Corporate Partnerships, Trust for Public Land , Philadelphia, PA ($75k-$90k) 3. ✅ The language used to describe social responsibility work is a jumbled mess (Page 12).

Environmental 130

Environmental Public and Nonprofit Management Food Education 130

iMarketSmart

MARCH 13, 2024

Fundraising Waste This is what I am talking about. They do this using a variety of increasingly expensive methods such as: Direct mail Fundraising events Social media advertising Other digital advertising TV and radio advertising Do these work? A lot of time, money, sweat, and stress go into these types of fundraising strategies.

Fundraising 52

Fundraising Fundraising Universities Advertising 52

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

Fundraising 103

Fundraising Fundraising Public and Nonprofit Management Nonprofits 103

Ann Green

AUGUST 2, 2023

Even though it might be sweltering outside, now is a good time to start planning your year-end fundraising campaign, hopefully in an air-conditioned space. You can also use this for fundraising campaigns at other times of the year. Even though the public health emergency is over, COVID is still a part of our lives.

Fundraising 98

Fundraising Fundraising Food Recruitment 98

Bloomerang

JULY 13, 2021

In-person events are making a comeback, which means you’ll need a fundraising event venue in which to host those events. Because you might be out of practice when it comes to securing a fundraising event venue, here are a few recommendations. . A fundraising event venue can make or break your next event. Ambiance and capacity.

Fundraising 106

Fundraising Fundraising Food Public and Nonprofit Management 106

Get Fully Funded

SEPTEMBER 27, 2022

We hear from folks all the time who are looking for new fundraising ideas for nonprofits, especially fundraising ideas for a new nonprofit. It’s not easy to figure out what works in fundraising when you have little to no experience raising big bucks. So, you found yourself sidelined while you tried to figure out fundraising.

Fundraising 126

Fundraising Fundraising Nonprofit governance and management Nonprofits 126

iMarketSmart

JANUARY 10, 2024

Generally speaking, wealth screening vendors attempt to analyze two sets of data – wealth indicators and philanthropic indicators. But that’s because the study author doesn’t work in fundraising. How Does AI with Machine Learning Get Used to Build Caseloads of Major Donors? But is there a way to qualify donors without talking to them?

Participation and motivation 59

Participation and motivation Fundraising Fundraising Values 59

Selfish Giving

JUNE 14, 2023

The Chronicle of Philanthropy shared an interesting article last month titled Unrealistic Fundraising Expectations Are Causing Stress. The writer was Rasheeda Childress , Senior Editor for Fundraising with the publication. Boy, is this advice needed in fundraising - particularly in corporate partnerships, right?

Retail 130

Retail Activism Leadership Education 130

Nonprofit Fixer

JULY 14, 2021

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. It is tempting to allow board members to skip fundraising because it makes them uncomfortable. FREE BOARD OF DIRECTORS FUNDRAISING WORKSHEET.

Fundraising 75

Fundraising Fundraising Nonprofit Administration and Development Public and Nonprofit Management 75

Momentum Nonprofit Partners

MARCH 3, 2023

Technology is becoming even more important to nonprofit fundraising and awareness building, and I’m excited to see what new opportunities this grant brings to the three chosen organizations,” says Kevin Dean, CEO of Momentum Nonprofit Partners. Their mission is to inspire and empower youth to take control of their academic success.

Recruitment 93

Recruitment Education Education Production 93

NonProfit Quarterly

NOVEMBER 28, 2023

The foundation’s report responded to the stories they were hearing by gathering a group of Black women leaders and letting them speak unapologetically about their experiences and the steps needed to reverse this trend. They all fall under the umbrella of a “fundamental absence of trust in their leadership” (10).

Leadership 145

Leadership Public and Nonprofit Management Nonprofit governance and management Culture 145

Momentum Nonprofit Partners

APRIL 10, 2024

As Tennessee's first statewide nonprofit association, Tennessee Nonprofit Network provides essential resources, research, training, and public policy support to empower nonprofits of all sizes. This could involve raising awareness of TNN's resources, speaking at events, or engaging with local policymakers.

Public and Social Policy 52

Public and Social Policy Collaborations Public Policy Construction 52

Affnetz

JUNE 1, 2023

It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. There’s just so much noise in the world, particularly in Nonprofit fundraising, and using compelling stories helps relate your message to your donors in a way they can understand.

Retention 130

Retention Values Education Education 130

Selfish Giving

APRIL 11, 2018

The show is pretty good, and reminds me of a quest that the HMS Selfish Giving and Catalist are embarking on to uncover the top 30 corporate fundraising programs in the U.S. The fate of a $1 million donation from Tom's of Maine to The Nature Conservancy is in the hands of the public. Do you have a voice fundraising strategy?

Retail 100

Retail Public and Nonprofit Management Non-Profits Food 100

iMarketSmart

JUNE 5, 2023

The “one big thing” in fundraising is this: Advance the donor’s hero story. So, it’s no surprise that testing finds they don’t work in real-world fundraising, either.[7] In fundraising, the same rules apply. One study of over half a million donations to a public university gave an answer.[10] Probably not.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Fundraising Fundraising 52

Selfish Giving

JULY 13, 2022

My newsletter is a reader-supported publication. I speak to organizations about sponsorship, cause marketing, corporate partnerships in general, and audience-centric fundraising. 7 fundraising tips for surviving the apocalypse of 2022. Don't fret or get mad that I included a link that goes to an article you can't access.

Associations 130

Associations Food Recruitment Marketing 130

Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. Nothing about your fundraising email should be left to chance. So, let’s look at the key pieces in detail so you know how to write fundraising emails that get results.

Fundraising 122

Fundraising Fundraising Homelessness Children 122

Affnetz

JUNE 1, 2023

6 Techniques to Boost New Donor Acquisition and Retention By Mike Crum It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. You’re way, way better off developing messaging that speaks directly to a prospective donor in an authentic manner rather than coming across as simply marketing your Nonprofit.

Retention 130

Retention Values Education Education 130

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 28, 2022

Similarly, subtitles help to get your message across to people who speak different languages. . Public Speaking. This is similar to the aim of public speakers. So, if your organization does impactful work which is then crafted into a powerful story by public speakers , your message will spread across faster. .

Marketing 97

Marketing Marketing Nonprofits Advertising 97