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Newsletter: The Role Case Studies Play in the Sales Funnel ; Are Store Openings Part of Your Cause Marketing Strategy? ; Close More Partnership Deals with Affability & Authenticity

Selfish Giving

These days I'm writing a lot of case studies for partnership teams that are eager to use "social proof" to recruit more corporate partners. Most nonprofits have enough happening at the top of the funnel - the awareness stage - for the initial attraction. I'm helping more of my nonprofit clients become more case study-centric.

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Unlocking the Power of Data Refineries for Social Impact

Stanford Social Innovation Review

Social progress, on the other hand, shows a very different picture. What explains this massive split between the corporate and the social sectors? Some refer to this as the “ data divide ”—the increasing gap between the use of data to maximize profit and the use of data to solve social problems.

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What Would a Social Justice Investment Ecosystem Look Like?

NonProfit Quarterly

By comparison, the $75 million (33) that Jahi indicates is invested in social justice is roughly one millionth as much. One sign of this is the rapid growth of what is variably called “socially responsible investment” or “impact investment.” But the phrase, “impact investing,” implies pursuing some positive social benefit.

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Facial Recognition Technology’s Enduring Threat to Civil Liberties

NonProfit Quarterly

Innovators, company founders, and other tech enthusiasts have long tried to sell the public on the idea that AI will create a path to a brighter future. An ecosystem of scientist- and scholar-led nonprofit organizations has emerged to fight bias in AI systems.

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Why Homeownership Fails to Build Wealth for Black Women

NonProfit Quarterly

The product of historic policies and practices that blocked Black people from gaining wealth while simultaneously creating pathways to wealth for white Americans , the issue continues to plague our country. Racial and gender wealth inequality is a longstanding American embarrassment. The 2008 foreclosure crisis was no exception.

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5 Ways the CCPA Benefits Consumers and Business Owners

Nonprofit Marketing Insights by GlobalOwls

This is because shoppers are becoming increasingly wary about sharing personal information with retailers. In 2020, new rules requiring compliance with the CCPA raised public awareness of this issue. Why data-reliant marketers and businesses can’t afford to ignore the CCPA. All that you need to know about CCPA basics .

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be Informed. 50 helps us feed one child for a week.”). Cultivation.