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Dr. James explains why identifying with others is so powerful in a donor’s hero story

iMarketSmart

Natural origins of giving: I am like them Altruism means I give away something valuable to help another. Most altruism in animals matches this model. How could natural selection lead to altruism? It helps you, but it costs me. Altruism is still costly. This opens the possibility for reciprocal altruism.

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Shared Leadership’s Role in Piloting the Plane

NonProfit Leadership Alliance

It’s the crew that knows who is on board, what baggage they brought, their feelings about flying, and how to help people cope with turbulence.  When the Captain comes on the PA system to inform everyone about the flight plan, they often sound like ‘the adults’ in the Peanuts specials. The one who has poor communication skills.

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Dr. James explains how to harness friendship reciprocity to unlock heroic donations

iMarketSmart

Only friendship reciprocity can help. It helps separate true friends from fair-weather friends. A simple answer Signals of helpful, social-emotional relationships encourage generosity. This helps to advance the donor’s hero story. They reserved the highest attractiveness ratings for men showing heroic altruism.

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Born to Help? How to Engage Altruism to Advance YOUR Cause

Getting Attention

I wasn't surprised to read about yet another high-priced study confirming that altruism is innate in today's New York Times (covering the just-published Why We Cooperate. So it makes sense, evolution-wise, that we're wired to help and give. Tags: Nonprofit Communications People. What's your take? Subscribe today.

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Dr. James explains why sustainable giving starts by answering, “Do we have a shared future?”

iMarketSmart

Without this, reciprocal altruism fails. Capacity for reciprocity in nature: Strangers vs. neighbors In nature, reciprocal altruism starts with the same question: Do we have a shared future? (In Without this shared future, reciprocal helping disappears. Reciprocal altruism starts with this question: Do we have a shared future?

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Sneak Peek: The Science Behind Engaging Your Supporters

EveryAction

Altruism, Empathy and Efficacy: The Science Behind Engaging Your Supporters digs into all of these questions and more. I head up Account Management and Client Services for EveryAction, which means my job is to help thousands of clients become great users of our tools and help them get every bit of return they can out of the platform.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. The pandemic has drastically altered the ways nonprofits interact with their supporters.