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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. What about the ethical implications of using Facebook?

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Building Community Governance for AI

Stanford Social Innovation Review

But putting unchecked development in the hands of (primarily) male tech executives who espouse a particular Silicon Valley ethos oriented toward profit and dominance above all else, will only intensify threats to our social systems and vulnerable communities.

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Translating skills from the for-profit world to non-profit

Get Fully Funded

One of the things that came up was the number of people who are entering the profession without a solid understanding of our principles and ethics. Skills/concepts that translate: Marketing concepts are the same in for-profit as in non-profit. In the for-profit world, it’s all about me, me, me.

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4 Ways Nonprofits Can Start Using AI in 2024

Nonprofit Tech for Good

By Kyle Behrend — a seasoned not-for-profit professional dedicated to educating and empowering nonprofits with AI through NFPs.AI. A policy should encompass the following key elements: Transparent Usage: It is essential to communicate transparently about how your non-profit uses AI.

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Fear is Not the Answer: Building Relevant, Authentic Connections Through Marketing and Development

Kivi's Nonprofit Communications Blog

As a non-profit marketing and development professional, I have spent my career figuring out how to cut through the noise of a crowded marketing space. There are 5 elements of effective (not necessarily ethical) marketing: Need: Most often shared as a threat (pandemic, Supreme Court decisions, et cetera.), There is another way.

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Does Your Organization’s Storytelling Perpetuate Harm?

Kivi's Nonprofit Communications Blog

My experience with this balance around ethical – and equitable – storytelling is not just from a fundraiser and consultant, but also from a person with my own lived experience. . In my first nonprofit role as a Development Manager, I worked closely with our Marketing Manager on our quarterly newsletter.

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ESG Is Not Impact Investing and Impact Investing Is Not ESG

Stanford Social Innovation Review

As a result, ESG attempts to serve as a guideline for public understanding of environmental, social, and governance factors, while the for-profit nature of impact serves as an incentive to act in favor of and drive capital toward these interests. ESG is a framework. Impact investing is a strategy. ESG faces fiduciary scrutiny. Impact is both.