Selfish Giving
FEBRUARY 6, 2018
Her social enterprise Shea Yeleen markets and distributes high quality skincare products, while providing living wages to cooperative members in Northern Ghana. The line of shea butter products is being distributed through retailers such as Whole Foods, MGM Resorts and Amazon.
Selfish Giving
MAY 16, 2018
They'll respond better to appeals centered around the mission of your organization, how the consumer experience will be enhanced through a cause marketing program and how employees will derive more meaning and fulfillment from their jobs. ?? Foot Locker CEO: Consumers are missing the point on the "retail apocalypse." >>> ??
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Nonprofit Marketing Insights by GlobalOwls
MAY 15, 2021
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) has been one of the standard strategies of businesses that want to expand their online presence. What are some things nonprofit owners should understand about online marketing? Along with the rise of the internet since the late 90s, marketing also evolved with it.
Nonprofit Marketing Insights by GlobalOwls
MARCH 6, 2021
Writing a Sustainable Marketing Plan: 8 Essential Steps. Sustainable marketing planning helps to meet the current needs of both stakeholders and the customers without compromises or practices that are harmful to any of the parties involved. See below how to implement sustainability in your marketing plan.
Selfish Giving
FEBRUARY 7, 2018
This article is a must read for cause marketers for two important reasons. First, with investigative journalism reinvigorated, we all need to be prepared to clearly explain to a reporter how a cause marketing campaign works and how it benefits all stakeholders. Cause Marketing 1. Mark your calendar. Help Wanted** 1.
NonProfit Quarterly
MARCH 1, 2023
Through a series of successfully negotiated community benefit agreements , BAMBD CDC has ensured the addition of low-income housing and below-market rate retail spaces to private developments. Four Blacspace members lead those organizations, while our other two members are also deeply connected to Oakland’s Black arts community.
Stanford Social Innovation Review
FEBRUARY 26, 2024
Effectively managing biodiversity risks has become an imperative in the financial market. TNFD: Promise and Fault Lines To streamline corporate efforts to assess, disclose, and manage biodiversity risks, TNFD was first launched in 2021 as a market-led initiative serving the purpose of a disclosure framework.
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