Nonprofit Marketing Insights by GlobalOwls

OCTOBER 7, 2021

Once you have a list of the 5-10 highest-performing landing pages, you can tweak your marketing funnel to send more traffic to those pages. For instance, imagine that 23% of your online donations in Q2 2021 came from visitors who entered your site via your blog post about the power of giving.

Marketing 98

Marketing Marketing Nonprofits 98

Bloomerang

APRIL 26, 2023

billion social media users in 2021 – an increase of five percent from a year ago – it’s a valuable communication channel that should be part of your mix. Thank You Post This is at the top of our list because it is extremely important for nonprofit organizations to have an attitude of gratitude.

Nonprofits 91

Nonprofits Management Communication Values 91

Kivi's Nonprofit Communications Blog

DECEMBER 17, 2021

Next week’s Mixed Links will be on Thursday the 23rd and will be the last one of 2021 (boo!) So let’s gather around the fire and gaze at the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. And 10 Simple Strategies for a Successful Year-End Giving Campaign.

Communication 56

Communication Nonprofits Health Marketing 56

Kivi's Nonprofit Communications Blog

JANUARY 14, 2022

Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week is brought to you by the Number 4 and we have tips on having a happier workplace, types of content you should post on social, email marketing, and job interviews plus how fundraising went in 2021 and more.

Communication 56

Communication Nonprofits Collaborations Management 56

Kivi's Nonprofit Communications Blog

FEBRUARY 10, 2021

So until we see these stats change, we will continue to metaphorically scream at the top of our lungs about the Nonprofit Email Apocalypse. Get used to this chart from The 2021 Nonprofit Communications Trends Report. Thursday, February 18, 2021. 1:00 – 2:00 pm ET (10:00 – 11:00 am PT).

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Marketing Marketing Communication Nonprofits 129

Kivi's Nonprofit Communications Blog

JANUARY 22, 2021

Let’s wrap up this week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Big Duck put together its annual Words to avoid—2021 Edition. Here are 10 Actionable Tips to Use Instagram Reels For Your Brand.

Communication 64

Communication Collaborations Nonprofits Health 64

Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . In this post, I’ll explore the third strategy. . It’s important to showcase how what you do relates to what’s top of mind for folks. Take a look at your social media to see what posts are getting clicked and shared.

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Kivi's Nonprofit Communications Blog

AUGUST 31, 2021

9/10: Swap Ideas Day. Do a top-ten list of stupid questions you have received. The 2021 MTV Video Music Awards are on the 12th. Suggest books to your volunteers that will help them get fired up. International Literacy Day is on the 8th). 9/6: Labor Day. Is your organization helping find jobs for those out of work?

Law 116

Law Collaborations Culture Health 116

Pam Moore

MARCH 7, 2023

It's also not as simple as being quirky or finding a few silly dances and stock images to throw up on your LinkedIn, Instagram, Facebook, Twitter or TikTok posts. Take a listen to the 271st episode of the Social Zoom Factor Podcast to learn the Top 6 Ways you Can Give Your Brand Personality. What is a brand personality?

Leadership 78

Leadership Collaborations Marketing Marketing 78

Candid

FEBRUARY 9, 2023

This is especially the case during economic downturns, recessions, and the recent COVID-19 pandemic–when employment plummeted rapidly while some businesses posted record profits. One of the more helpful ways to explore top executive pay is to examine the ratio of their compensation compared to that of the “median worker” (i.e.,

Public and Social Policy 105

Public and Social Policy Foundations Public and Nonprofit Management Philanthropy 105

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. 2) Tweet or retweet 2-10 times daily from early morning to late evening.

Public and Nonprofit Management 140

Public and Nonprofit Management Nonprofits Activism Advertising 140

Candid

NOVEMBER 30, 2022

If you are feeling the post-GivingTuesday blues and seeking to drive even more donations to your organization, don’t fret. In fact, up to 31% of online year-end giving happens in December, and according to Giving USA , charitable giving is at an all-time high—reporting that in 2021, Americans gave $484.85 Here are a few top tips: 1.

Fundraising 119

Fundraising Fundraising Energy Retention 119

Fundraising Leadership

NOVEMBER 10, 2023

With so many affected by catastrophes globally, nationally and locally that are top of mind, as well as additional personal considerations and tolerated toxic behaviors, learning how to effectively handle the impact on yourself, colleagues, clients and customers is a necessary skill. Sometimes it is impossible to keep calm and carry on.

Psychology 67

Psychology Health Leadership Nonprofit Administration and Development 67

Kivi's Nonprofit Communications Blog

JANUARY 21, 2022

Let’s cut to the chase and just get right to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Smart Insights shares Top 5 social media trends for 2022. Blogs I Read Often for Mixed Links. 1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT. Register Now.

Communication 60

Communication Nonprofits Marketing Marketing 60

Nonprofit Tech for Good

DECEMBER 8, 2021

The Top 10 Principles for Plain Language. Feature your landing page on the right bar of your blog. Add an opt-in form to your website and blog. Experiment with top bars , also known as smart bars, to your website. Thank you and Happy New Year! 1) Master the art of Plain Language. . Plain language is concise.

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Nonprofit Tech for Good

OCTOBER 9, 2020

Each year we write a fundraising trends blog post, just like this one, but unforeseen events and variables in 2020 made writing this year’s post, without a doubt, the most difficult yet. At the same time, our industry has shown remarkable resilience in times of greatest need, and this year has been no exception.

Fundraising 104

Fundraising Fundraising Social Enterprise Social Enterprise 104

NonProfit Quarterly

JULY 19, 2023

“RULER OF THE EARTH” BY YUET-LAM TSANG Editors’ note: This article is from Nonprofit Quarterly Magazine ’s summer 2023 issue, “Movement Economies: Making Our Vision a Collective Reality.” How do social movements come to make the language of economic systems change their own?

Public and Social Policy 72

Public and Social Policy Race and Ethnicity Nonprofit governance and management Public and Nonprofit Management 72

Bloomerang

DECEMBER 19, 2023

This guide highlights the top affordable and free nonprofit software solutions to turn to for support. Software solutions keep the nonprofit sector in motion. 67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. However, many nonprofits operate with tight budgets.

Public and Nonprofit Management 86

Public and Nonprofit Management Nonprofits Management Public and Social Policy 86

Fundraising Coach

MARCH 25, 2022

For instance, social media enables you to connect with your supporters through regular posting and sharing. You might share photos from your last volunteer appreciation event or post a video of your executive director explaining your mission. In this post, we’ll cover four of those tips: Share your website content.

Nonprofits 124

Nonprofits Activism Philanthropy Management 124

NonProfit Quarterly

JANUARY 18, 2024

Reshaping the Way We Live in the Midst of Climate Crisis.” Everyone has the energy they need to survive and thrive. Our homes can withstand the bitter cold and extreme heat, and no one gets sick or dies prematurely for lack of affordable energy. The Red Nation has posed the question, Is a house without heat, water, or electricity really a “home?”

Energy 82

Energy Law Governance Public and Social Policy 82

NonProfit Quarterly

AUGUST 9, 2023

In the United States, a 2021 Pew Research Center survey found that 66 percent of the respondents believe that we need a major or complete overhaul of our economic system. These organizations had each approached their work either on a single-issue basis or had been working on reforms within a capitalist framework.

Agriculture 77

Agriculture Environmental Food Public and Social Policy 77

Kivi's Nonprofit Communications Blog

FEBRUARY 10, 2021

So until we see these stats change, we will continue to metaphorically scream at the top of our lungs about the Nonprofit Email Apocalypse. Get used to this chart from The 2021 Nonprofit Communications Trends Report. Thursday, February 18, 2021. 1:00 – 2:00 pm ET (10:00 – 11:00 am PT).

Marketing 56

Marketing Marketing Communication Nonprofits 56

The Volunteer Hub

MAY 13, 2022

In fact, 10% want to start their own nonprofit making them an ideal volunteer prospect for your organization. Among the top motivations for this generation were increased value, career readiness, learning opportunities, and improved self-esteem. Generation Z volunteers are a vital contributor to the nonprofit world.

Volunteerism 85

Volunteerism Volunteerism Nonprofit Administration and Development Recruitment 85

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 9, 2021

We share 12 quick ways to attract your target audience and get more followers to your Instagram account in 2021. . 1X Instagram business accounts posts once a day. 130 million users click on the shopping posts every month. . 1X Instagram business accounts posts once a day. 12 Quick Ways to Get More Instagram Followers.

Production 52

Production Social Enterprise Social Enterprise Associations 52

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. The post starts off with general guidance. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

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Fundraising Fundraising Finance Retention 75

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 12, 2023

For 2021, the annual limit is $19,500, but employees over the age of 50 can make catch-up contributions of an additional $6,500. Do you feel like you don’t have enough resources or information to properly plan for your future? This includes offering a variety of retirement plans to help their employees save for their future.

Non-Profits 52

Non-Profits Nonprofits Finance Nonprofit governance and management 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Public and Social Policy 144

Public and Social Policy Nonprofits Activism Leadership 144

Pam Moore

DECEMBER 21, 2020

Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. The purpose of this post and my latest podcast episode today is to help you focus on the RIGHT things! Who is it benefiting?

Marketing 78

Marketing Marketing Foundations Technology 78

Nonprofit Marketing Insights by GlobalOwls

AUGUST 31, 2021

This business application has advantages, mainly if it is appropriately selected to meet the needs of a company. In the domain of huge companies with enormous budgets and specialized personnel, technologies for managing projects of all sizes are now readily accessible. Wrike is an award-winning work management software used by 2.3 Builderfad.

Management 52

Management Construction Production Technology 52

iMarketSmart

MARCH 15, 2022

If you’ve been reading this blog for a while, you already know that major gifts provide the bulk of funding for most large and mid-size nonprofits. Plus, remember that my Fundraising Report Card’s benchmarks found that only about 16% of new low-dollar donors acquired in 2020 gave again in 2021. A bigger major gift. Pretty high.

Values 52

Values Nonprofit Administration and Development Fundraising Fundraising 52

Nonprofit Tech for Good

MAY 13, 2022

With many ongoing marketing initiatives, whenever you see a boost in performance, it is fair to be wondering: was it that Facebook post that did really well, or are they all coming from the petition you’re running? If you answered something along the lines of ‘not much’, ‘do I need to?’, then you might want to keep reading.

Non-Profits 114

Non-Profits Nonprofits Marketing Marketing 114

iMarketSmart

JUNE 5, 2023

The top three reasons related to the charity were these: “I feel that other causes are more deserving.” 10] If the university failed to admit a donor’s child, the donor quit giving. However, payback is possible because players can meet again. The payoffs are these: Giving is costly. But it helps the other player more than it costs.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Fundraising Fundraising 52

iMarketSmart

NOVEMBER 28, 2022

They write Twitter posts. They write Twitter posts. We can instantly compare posts that worked with those that didn’t. Large sales require longer, deeper, more consultative relationships.[4] 4] The field of large sales is called Key or Strategic Account Management. A job explanation: Big sales v. small sales. What about weekly?

Fundraising 52

Fundraising Fundraising Public and Nonprofit Management Management 52

iMarketSmart

DECEMBER 19, 2022

Next are about two hundred examples quoted from top fundraisers. In the universal hero story (monomyth), a guiding sage often kicks off the hero’s journey. The sage challenges the hero with a choice. It’s a challenge to. Go beyond his small, self-focused original world, Pursue the hope of victory impacting the larger world, and.

Philanthropy 52

Philanthropy Universities Values Participation and motivation 52

iMarketSmart

DECEMBER 5, 2022

Are we seeing them? Are we asking them? These are important questions. Answering “yes” doesn’t guarantee success. But, answering “no” usually guarantees failure. This is also a common feature of metrics in storytelling. Suppose we were managing novel writers. One metric might be hours per day spent writing. Another might be words per day.

Fundraising 52

Fundraising Fundraising Public and Nonprofit Management Nonprofit Administration and Development 52

iMarketSmart

JANUARY 30, 2023

10] How do we do this? Let’s talk about wealth We want the donor to talk about assets. It creates a setting of wealth sharing. It uncovers capacity for a major gift. It reveals opportunities for creative solutions. It leads to the next meeting that shares these creative options. Major gifts are gifts of wealth, not disposable income.

Public and Social Policy 52

Public and Social Policy Psychology Insurance Ethics 52

Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. What is your engagement rate?

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